NubankInfluence Marketing Specialist
Nubank is hiring an Influence Marketing Specialist in São Paulo, Brazil. Level rates it ; you can apply on Nubank.
Level's read on this job
- On Level's scale, this marketing role is Little AI ●○○○: aI is not part of the work.
- Some of the work can be done remotely, according to the posting.
- The posting mentions influencer marketing, campaign management and budget management among its tools and skills.
- Nubank has 96 other open roles on Level.
- Posted within the past week.
AI in this role
Manage influencer strategy, agency relationships, and campaign content performance for Nubank.
Nu serves more than 140 million customers, guided by a mission to fight complexity and empower people. The company has been leading an industry transformation through innovative products and human-centered services.
Proprietary technology and data at scale power Nu’s digital platform, built to promote financial access, advancement, and transparency. Its business model thrives on customer love and lower costs, feeding a flywheel of growth and profitability.
Visit our Institutional Page
About the Role
You will manage the influencer strategy for select segments at Nubank. You will serve as the main bridge between Nubank, our influencer partner agency, and the internal Marketing team.
You’ll be Responsible for
Approve influencer selections/shortlists and validate background checks with the Defense team.
Manage demands and internal approvals with the Marketing and Content teams.
Approve scripts and guide creative direction, suggesting strategic improvements.
Organize topics, the editorial calendar, and other tactical processes for influencer deliverables.
Build influencer performance reports with a strategic focus on results.
Manage relationships with influencers, including sending gifts on special occasions and attending events.
Manage the budget and report on expenses.
What We're Looking For Someone Who Has
Required
Experience with influencer marketing, preferably in agency or partner management.
Strong creative and strategic vision, with the ability to review scripts and provide constructive feedback.
Organizational skills and the ability to manage multiple demands and stakeholders simultaneously.
Analytical mindset to interpret metrics and turn results into actionable insights.
Experience with budget management.
Clear communication and comfort working with diverse teams.
Intermediate English
Nice to Have
Experience with compliance and reputation risk management when working with content creators.
Creative background/experience to participate in co-creation processes.
Location
São Paulo, Brazil
Work model
Hybrid
Office requirement
2-3 days per week at the office.
Our Benefits
Chance of earning equity at Nubank
Food/ Meal Card (Vale-Refeição and/or Vale Alimentação)
Public Transportation Commuting Benefit (Vale-Transporte)
NuCare – Psychological, Financial and Legal Assistance Program
Life Insurance
Medical Plan
Dental Plan
NuLanguage – Language Course Program
Nucleo - Our learning platform of courses
Extended Parental Leave
Daycare Allowance
Parental Consultancy
Work-from-home Allowance
Gym Partnerships
30 days of paid vacation
Relocation Assistance Package, if applicable
Our recruitment process may involve the use of artificial intelligence–enabled tools, such as automated interview transcription and analysis, to support the evaluation process. Artificial intelligence is not used to make final hiring decisions; all decisions are made by human reviewers.
To maintain a consistent and fair process for every candidate, Nu does not provide individualized technical feedback. See how our policy works here
How we rate this
Influence Marketing Specialist at Nubank rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Also common in marketing jobs at this level
Pay
- Typical marketing job
- $147k
This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs
Questions you could be asked
- Tell me about a project where influencer marketing was part of your work. What did you do?
- Tell me about a project where campaign management was part of your work. What did you do?
- Tell me about a project where budget management was part of your work. What did you do?
- Tell me about a project where content strategy was part of your work. What did you do?
Adapt your resume
- List these exact terms on your resume: Influencer Marketing, Campaign Management, Budget Management, and Content Strategy. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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