Junior Copywriter (Graduate Program Barcelona)
AI in this role
About Ogilvy
Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy more than 75 years ago. It builds on that rich legacy through Borderless Creativity—innovating at the intersection of intelligence, imagination and influence, with experts across advertising, sports & entertainment, PR & social, consulting, and health collaborating seamlessly across more than 120 offices spanning 90 countries. Ogilvy was named Network of the Year at the 2026 Cannes Lions International Festival of Creativity and ranks as the #1 global agency network for creative excellence and effectiveness by WARC for the fourth consecutive year, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Imagínate en Ogilvy.
Imagina que puedes hacer crecer a las marcas y su impacto positivo en la sociedad de una forma creativa y relevante. Y que, además, también creces tú. En Ogilvy esa es nuestra misión. Y lo hacemos incorporando a personas creativas, estratégicas, valientes, disruptivas, curiosas, detallistas, proactivas, entusiastas, analíticas, multidisciplinares, open minded y todo lo bueno que te puedas imaginar.
¿Te imaginas que eres tú? Pues súmate al equipo.
Requisitos:
- Titulo universitario en publicidad o similar finalizado en España.
- Capacidad para pensar y ejecutar ideas creativas.
- Buen nivel de Creative Adobe.
- Adaptación al trabajo en equipo.
- Iniciativa/Proactividad.
- Grandes dosis de ilusión y ganas.
- No es necesaria la experiencia laboral.
- Posibilidad de incorporación a plantilla finalizadas las prácticas.
Idiomas:
- Inglés: Se valorará un nivel alto
- Español: obligatorio
¿Qué harás en este rol?
- Crear contenido atractivo para distintos formatos: publicaciones en redes sociales, anuncios digitales, landing pages, campañas de email marketing, artículos de blog y guiones para vídeos.
- Colaborar con equipos multidisciplinares: trabajarás codo a codo con diseñadores, marketers y clientes para dar vida a las campañas a través del poder de las palabras.
- Desarrollar narrativas de marca impactantes que resuenen con el público objetivo y comuniquen eficazmente la esencia de la marca.
- Adaptar los textos a distintos canales y audiencias, asegurando coherencia en el tono y el mensaje en todas las plataformas.
- Estar al día de las tendencias: seguirás de cerca las novedades del sector y el comportamiento del consumidor para generar contenido relevante que fomente el engagement.
- Trabajar en proyectos de clientes de alto perfil, desarrollando copys alineados con su estrategia de marca y objetivos de campaña.
Si te has imaginado en esta posición, buena señal. En Ogilvy queremos contar con el mejor talento. Que nos rete y nos haga ser mejores. Con ganas de vivir una cultura de agencia abierta a la diversidad como principio y la conectividad como herramienta principal. Así que sí estás asintiendo con la cabeza mientras lees, envíanos tu cv.
At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.
We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.
Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.
Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.
How we rate this
Junior Copywriter (Graduate Program Barcelona) at Ogilvy rates 34 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.
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