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Delivery Hero (talabat)

Marketing & Growth Lead KZ & KG

Delivery Hero (talabat) is hiring a Marketing & Growth Lead KZ & KG. Level rates it ; you can apply on Delivery Hero (talabat).

Level's read on this job

  • Little AI ●○○○ is how Level rates this marketing role: aI is not part of the work.
  • Tools and skills the posting cites include growth marketing, acquisition and retention.
  • Level classifies it as a senior role.
  • Level lists 904 other open roles at Delivery Hero (talabat).
  • The role was posted in the last few days.

AI in this role

Marketing & Growth Lead needed in Kazakhstan and Kyrgyzstan to lead local acquisition and retention initiatives for Glovo.

growth-marketingacquisitionretentiondata-analysiscampaign-management

Glovo is part of the Delivery Hero Group, the world’s pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in around 65 countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.

Job Ref ID: JR0087480

We are looking for a world-class Marketing Lead to become part of our Central Asia Growth team, to craft and manage acquisition and engagement initiatives for our most important products. 

Are you ready to manage end-to-end challenging growth projects together with international stakeholders?
Are you looking for an exciting experience in the fast and rapidly changing environment helping to build a product that will disrupt the On-demand market?
If your answer is YES and you are eager to join a strongly data-driven and results-focused team we are looking forward to meeting you!

You will get to:

  • Lead local acquisition and retention projects, from ideation to execution,  in complete autonomy working with the cross-functional international and local teams (Media, PM, CRM, Loyalty & Promo, Pricing, Q-commerce, Commercial) for a seamless implementation to deliver the agreed Growth goals
  • Design and coordinate a best-in-class execution of the local Activity plans and growth strategies, adapting global playbook to local needs via a test & learn approach
  • Be the country point of contact for your assigned projects, creating advocacy and consensus among internal and external stakeholders
  • Track and monitor key Growth metrics of the assigned projects, to measure success, providing the appropriate visibility to the Head of Growth and Marketing plus local and HQ stakeholders
  • Coordinate the creation of local marketing campaigns that will build the business’s brand, driving acquisition and engagement, while ensuring that the brand’s standards are maintained across all channels
  • Coach and supervise Jr Growth analyst
  • Build success stories and best practices to be shared with other regional teams.
  • Minimum 4 years of work experience in Growth/Marketing, brand/product manager roles, comfortable dealing with high growth and complex business challenges
  • Must have strong consumer understanding skills, business acumen and passion for end-to-end project management (from ideation into implementation) with great attention to detail
  • Strong analytical skills and ability to turn insights from data into actions
  • Knowledge of paid, owned and earned media channels (both online, off-line) 
  • Familiarity with budget management and comfortable in tracking and reporting on established growth KPIs
  • Ninja expertise with Excel / Google Sheets is a must
  • Knowledge of data visualization tools (Looker) or SQL language is a big plus
  • Proficiency in English
  • Hands-on attitude. You’ll have to roll up your sleeves!

We believe driven talent deserves:

  • 🌟 An enticing equity plan that lets you own a piece of the action.
  • 💪 Top-notch private health insurance to keep you at your peak.
  • 🍔 Monthly Glovo credit to satisfy your cravings.
  • 🏊 Discounted gym memberships to keep you energized.
  • 🏖️Extra time off, the freedom to work from home two days a week, and the opportunity to work from anywhere for up to three weeks a year!
  • 🧠 Online therapy and wellbeing benefits to ensure your mental well-being.

At Glovo, your success is defined by both results and behaviors. We hire for excellence in craft and for the Leadership Principles that shape how we think, decide, and collaborate. What you achieve matters and how you achieve it defines us. Together, they move the business forward and deliver great experiences. Learn more about our Leadership Principles here.

Here at Glovo, we thrive on diversity, we believe it enhances our teams, products, and culture. We know that the best ideas come from a mashup of brilliant diverse minds. This is why we are committed to providing equal opportunities to talent from all backgrounds – all genders, racial/diverse backgrounds, abilities, ages, sexual orientations and all other unique characteristics that make you YOU. We will encourage you to bring your authentic self to work, fostering an inclusive environment where everyone feels heard.

Feel free to note your pronouns in your application (e.g., she/her/hers, he/him/his, they/them/theirs, etc).

So, ready to take the wheel and make this the ride of your life?

Delve into our culture by taking a peek at our Instagram and check out our LinkedIn and website!

How we rate this

Marketing & Growth Lead KZ & KG at Delivery Hero (talabat) rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Growth MarketingAcquisitionRetentionData AnalysisCampaign Management

Also common in marketing jobs at this level

Pay

Typical marketing job
$148k

This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs

Questions you could be asked

  1. Tell me about a project where growth marketing was part of your work. What did you do?
  2. Tell me about a project where acquisition was part of your work. What did you do?
  3. Tell me about a project where retention was part of your work. What did you do?
  4. Tell me about a project where data analysis was part of your work. What did you do?
  5. Tell me about a project where campaign management was part of your work. What did you do?

Adapt your resume

  • List these exact terms on your resume: Growth Marketing, Acquisition, Retention, Data Analysis, and Campaign Management. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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