Marketing Innovation Manager

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

He will play the role of an "accelerator" for Logitech China's brand marketing. With AI and digital innovation as the core engine, he will help us quantify brand equity more precisely, reach target audiences more efficiently, and drive business traffic more sustainably.

His core responsibilities will focus on the following three areas:

• AI-driven marketing innovation: Lead cutting-edge innovation projects such as GEO (Generative Engine Optimization), AI-powered brand health dashboards, and AIGC batch content enablement to ensure Logitech maintains high visibility and high trust in the AI era;
• Brand content and influence building: Build a high-quality content system and digital tool matrix to continuously enhance Logitech's brand presence and quality in the Chinese market;
• Cross-functional business enablement: Provide reusable marketing capabilities and methodologies to teams including Sales, E-Commerce, Channel, and Product, driving the transformation of AI innovation outcomes into composite assets for the entire company.

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.

Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!

We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.