Marketing Manager_ Immu

Roche is hiring a Marketing Manager_ Immu in Shanghai, China. Level rates it ; you can apply on Roche.

Level's read on this job

On Level's scale, this marketing role is Little AI ●○○○: aI is not part of the work.
Tools and skills the posting cites include brand management, product launch and market analysis.
Level classifies it as a senior role.
Level lists 1,200+ other open roles at Roche.

AI in this role

Lead commercial strategy and product launch marketing for Gazyva in the nephrology therapeutic area.

brand-managementproduct-launchmarket-analysisstakeholder-engagement

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

We are seeking an experienced and strategic Marketing Manager to lead the launch and commercial strategy for Gazyva® (Obinutuzumab) in the Nephrology therapy area. In this role, he/she will be responsible for defining the indication vision, developing actionable marketing strategies, and driving cross-functional execution to maximize market access, brand adoption, and commercial success.

Key Responsibilities

Indication Strategy & Launch Readiness: Develop and execute comprehensive marketing plans and launch readiness frameworks for Gazyva® in Nephrology, ensuring alignment with global brand strategies and local market dynamics.
Market Insights & Segmentation: Analyze market trends, competitive landscapes, customer behaviors, and patient pathways to identify key growth drivers and unmet clinical needs in the renal space.
KOL & Stakeholder Engagement: Build and maintain strong professional relationships with key opinion leaders (KOLs), nephrologists, healthcare professionals (HCPs), and medical societies to drive scientific exchange and brand advocacy.
Campaign & Content Development: Design and deliver innovative promotional campaigns, multi-channel marketing (MCM) initiatives, and high-impact scientific communications tailored to nephrology HCPs.
Cross-Functional Collaboration: Partner closely with Sales, Medical Affairs, Regulatory Affairs, and Market Access teams to align campaign messaging, ensure regulatory compliance, and support optimal market access/reimbursement strategies.
Budget & Performance Management: Manage brand marketing budgets efficiently, set key performance indicators (KPIs), and continuously track ROI and sales performance to optimize execution strategies.

Qualifications & Requirements

Education: Bachelor’s degree or above in Pharmacy, Medicine, Life Sciences, Business, or Marketing (Master’s or MBA preferred)
Experience: 5+ years of pharmaceutical marketing experience, with a proven track record in product launch and brand management.Prior experience in Nephrology, Immunology, or specialty care therapeutic areas is highly preferred.
Competencies: Strong strategic thinking with proven commercial acumen and analytical capability. Excellent cross-functional leadership, project management, and communication skills.Familiarity with digital marketing tools and multi-channel engagement strategies.
Languages: Native fluency in Mandarin and professional proficiency in written and spoken English.

Who we are

A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let’s build a healthier future, together.

Roche is an Equal Opportunity Employer.

How we rate this

Marketing Manager_ Immu at Roche rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Key facts

Marketing Manager_ Immu is an open job at Roche.
Level rates this role AI Level 1 of 4: Little AI.
The role is based in Shanghai.
The job was posted on August 7, 2026.
Seniority: senior.
Applications are handled by Roche. Apply on Roche

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Brand ManagementProduct LaunchMarket AnalysisStakeholder Engagement

Also common in marketing jobs at this level

SQL AI agents AWS Generative AI Python LLM

Pay

Typical marketing job: $148k

This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs

Questions you could be asked

Tell me about a project where brand management was part of your work. What did you do?
Tell me about a project where product launch was part of your work. What did you do?
Tell me about a project where market analysis was part of your work. What did you do?
Tell me about a project where stakeholder engagement was part of your work. What did you do?

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List these exact terms on your resume: Brand Management, Product Launch, Market Analysis, and Stakeholder Engagement. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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