Marketing Manager, SIRO One Za'abeel
AI in this role
Marketing Manager, SIRO One Za'abeel
(20514)
SIRO One Za’abeel is more than a hotel – it’s a movement; a global lifestyle brand where world-class wellbeing meets exceptional hospitality – through a combination of state-of-the-art fitness, nutrition, sleep, recovery, and mindfulness facilities in purpose-designed destination hotels.
Our hotels empower guests to unlock peak mental and physical performance, no matter who they are, or what they’re striving to achieve. We realise exceptional, immersive lifestyle destinations where you can live without compromise.
Be a part of the world’s first digitally integrated fitness and recovery hotel concept in Dubai and be inspired to become the best version of yourself, celebrating every milestone along the way. SIRO One Za’abeel creates an immersive lifestyle destination for a global community of fitness and wellbeing fanatics, enabling our guests to unlock and maintain peak mental and physical performance. SIRO One Za’abeel is the newest global hospitality and lifestyle brand by Kerzner International, owner of the iconic Atlantis Resort and Residences and ultra-luxury One&Only resorts worldwide.
About The Role
The Marketing and Communications Manager will lead the day-to-day marketing of SIRO One Za’abeel, developing integrated campaigns that build brand awareness, strengthen community engagement and drive commercial performance across rooms, memberships, fitness, recovery and wellbeing experiences Reporting to the Cluster Director of Marketing & Communications, the role will work closely with hotel operations, Commercial teams, Global SIRO, agencies and strategic partners to translate the SIRO brand into locally relevant, high-impact activity across digital, social, PR, content, partnerships, events and CRM. The successful candidate will be creative, commercially minded and hands-on, with strong experience in Dubai hospitality and an understanding of the luxury lifestyle, fitness and wellbeing landscape. While primarily responsible for SIRO, the role will also collaborate with and support the wider One Za’abeel cluster when required.
About You
- Minimum five years’ experience in integrated marketing, ideally within luxury or lifestyle hospitality
- Previous hotel marketing experience
- Strong knowledge of the Dubai hospitality and lifestyle market
- Proven experience delivering integrated campaigns across digital, social, PR, content, partnerships and events
- Strong commercial awareness and experience supporting revenue-generating activity
- Experience managing agencies, budgets, timelines and campaign reporting
- Excellent written and spoken English
- Strong copywriting, presentation and stakeholder-management skills
- Demonstrated ability to manage multiple projects in a fast-paced environment
- Strong interest in fitness, wellbeing, performance and lifestyle brands
- Flexibility to support evening and weekend events when required
Our brand is expanding faster than ever before. We are investing in the growth of our company, and that means we are committed to investing in you. Join a team that is open-hearted, intuitive, generous, and spontaneous in spirit. We believe in making our guests happy beyond anything they have ever imagined. We wow them at every turn and create memories that will last a lifetime. You will be at the heart of this vision, to constantly innovate to deliver Amazing Experiences and Everlasting Memories.
How we rate this
Marketing Manager, SIRO One Za'abeel at Kerzner International rates 30 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.
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