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Adobe

Principal Product Manager

Adobe is hiring a Principal Product Manager in San Jose, United States. It pays $148k-$282k a year and Level rates it ; you can apply on Adobe.

Level's read on this job

  • Works on AI ●●●○ is how Level rates this AI product manager role: the daily work is on AI products, without building the model.
  • The posting mentions LLMs, APIs and AI agents among its tools and skills.
  • Level classes it as a senior role.
  • Adobe has 280 other open roles on Level.

AI in this role

Lead product vision and strategy for Adobe's conversational AI platform Brand Concierge runtime and agent capabilities.

llmsapis
ai-agentsproduct-managementconversational-aienterprise-softwarecross-functional-leadership

The Opportunity 

We are seeking a Principal Product Manager to lead the vision, strategy, and execution of Brand Concierge, Adobe's groundbreaking conversational AI platform. Brand Concierge lets businesses engage customers through an AI concierge that actually knows their brand. Brand Concierge is grounded in each business's content, data, and standards, so every answer builds trust instead of eroding it. 

Our mission is to help brands drive deeper engagement, strengthen customer loyalty, and increase conversion through AI-powered personalization. We're looking for a Principal Product Manager to help lead the Brand Concierge's Runtime product— owning how our AI agents understand, represent, and scale brand voice across every customer conversation. You should be passionate about how AI is reshaping the way businesses represent their brand. 

What You'll Own 

  • Lead product vision, strategy, and execution for Brand Concierge Runtime, the Runtime layer of Adobe Brand Concierge.

  • Own the full product lifecycle from discovery through launch, balancing technical feasibility, design excellence, and business impact.

  • Bring a strong point of view on where the industry is heading and set the direction for the Brand Concierge product accordingly.

  • Engage directly with customers and partners to gather feedback and insights that help shape and refine the product vision.

  • Partner cross-functionally with Engineering, Design, Sales, Solution Engineering, and Product Leadership to execute on the product vision and drive prioritization decisions.

  • Conduct market and competitive analysis to inform product positioning and identify areas for differentiation and growth.

What we are looking for

  • 8+ years of product management experience building Enterprise grade products, ideally within conversational AI, digital experience, or customer engagement domains.

  • Exceptional cross-functional leadership and communication skills, with the ability to influence and present recommendations across engineering, sales, design, go-to-market, and senior leadership.

  • Proven ability to identify transformative product opportunities and own large product areas, setting long-term strategy and driving execution across multiple teams and organizations.

  • Deep familiarity with platform fundamentals such as MCPs, LLMs, APIs, authentication, extensibility, and enterprise requirements around reliability, scalability, and governance.

  • Deep analytical rigor and comfort operating in ambiguity, using experimentation, customer insights, and product metrics to create clarity and drive momentum across the organization.


About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.


Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours. 


Let’s Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.


Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.


Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com.


AI Use Guidelines for Interviews:
Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.


At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience.

 

Expected Pay Range:

Our compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $148,100 - $282,100 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process. In California, the pay range for this position is $194,800 - $282,100

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans.  Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.


State-Specific Notices:


California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.


Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

How we rate this

Principal Product Manager at Adobe rates 70 out of 100 for how much of the daily work is AI. That makes it Works on AI (AI Level 3 of 4). The level is about AI in the job, not seniority.

Classification

Works on AI. The daily work is on AI products, without building the model.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

AI agentsProduct ManagementConversational AIEnterprise SoftwareCross Functional LeadershipLLMsAPIs

Also common in AI product manager jobs at this level

Pay

This job starts at
$148k
Typical AI product manager job
$180k

This posting starts 18% below the typical AI product manager job. See AI product manager jobs

Questions you could be asked

  1. How do you decide when an AI agent can act on its own versus asking for approval first?
  2. Tell me about a project where product management was part of your work. What did you do?
  3. Tell me about a project where conversational ai was part of your work. What did you do?
  4. Tell me about a project where enterprise software was part of your work. What did you do?
  5. Tell me about a project where cross functional leadership was part of your work. What did you do?

Adapt your resume

  • List these exact terms on your resume: AI agents, Product Management, Conversational AI, Enterprise Software, and Cross Functional Leadership. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
  • Show where AI is part of your daily process, not a one-off project. This role expects it to be a running habit.

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