Level

Johnson & Johnson

Product Director, APP Marketing, INLEXZO

Johnson & Johnson is hiring a Product Director, APP Marketing, INLEXZO. Level rates it ; you can apply on Johnson & Johnson.

Level's read on this job

  • Level rates this marketing role Little AI ●○○○: aI is not part of the work.
  • The posting mentions marketing strategy, brand management and oncology among its tools and skills.
  • Level classes it as a senior role.
  • Johnson & Johnson has 1,900+ other open roles on Level.
  • Posted within the past week.

AI in this role

Lead marketing programs and strategies targeted at Advanced Practice Providers for INLEXZO.

marketing-strategybrand-managementoncologyhealthcare-marketing

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Advertising & Promotions

Job Category:

Professional

All Job Posting Locations:

Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson is recruiting for a Product Director, INLEXZO® Advanced Practice Provider Marketing, located in Horsham, PA.


About Oncology

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Oncology team is focused on the elimination of cancer by discovering new pathways and modalities to finding treatments and cures. We lead where medicine is going and need innovators with an unwavering commitment to results.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

Position Description

The Product Director will shape marketing programs and strategies in an area of rapid scientific advancement and meaningful patient need. The Product Director will focus on optimal Advanced Practice Provider activation, including insight generation, strategy development, content development, and tactical execution. The Product Director will work with a fast-paced cross-functional team of brand partners, field sales, medical, internal partners, and agency partners to ultimately help our critical Advanced Practice Providers support INLEXZO® patients.

Key Responsibilities


  • Lead development and execution of Advanced Practice Provider marketing strategy for INLEXZO®, translating Advanced Practice Provider, market, and business insights into clear priorities, integrated plans, and measurable programs.
  • Shape the Advanced Practice Provider education, activation, and support strategy for INLEXZO®, ensuring programs address critical information needs, treatment expectations, access and support considerations, and key moments across the treatment journey.
  • Drive engagement across channels by identifying opportunities to improve the Advanced Practice Provider experiences, strengthen content and media effectiveness, and connect brand-specific efforts into a more cohesive approach.
  • Serve as a strategic cross-functional leader across Medical, Legal, Regulatory, Market Research and Analytics, Advocacy and Communications, Media Excellence, Field, Patient Support, agency partners, and Bladder Cancer teams to build alignment, remove barriers, and deliver compliant, Advanced Practice Provider-centered solutions.
  • Use Advanced Practice Provider insights, market research, performance analytics, and stakeholder feedback to evaluate program impact, guide investment decisions, and continuously optimize education, support, and engagement strategies.
  • Contribute to annual brand and Bladder portfolio planning by identifying Advanced Practice Provider marketing opportunities, informing resource allocation, and helping shape the future Advanced Practice Provider experience for INLEXZO®.

Qualifications

Requirements:

  • A minimum Bachelor’s degree is required; MBA or advanced degree in related field is helpful.
  • A minimum of 7 years of relevant business experience, including pharmaceutical and healthcare knowledge
  • A minimum 5 years' experience in Sales, Marketing, Managed Care Account Management, Pricing and/or related fields and/or experience in a qualified leadership development program
  • Proven proficiencies in marketing, project management, and clear communication.
  • Ability to travel up to 20%, which may include overnight and weekend travel.

Preferred

  • People leadership experience
  • Experience in oncology
  • Product launch experience
  • Previous sales experience
  • Demonstrated commitment to learning emerging technologies, such as AI, through exploration, iteration, and applying new tools over time

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers , internal employees contact AskGS to be directed to your accommodation resource.

 

 

Required Skills:

 

 

Preferred Skills:

Advertising, Brand Identity, Brand Positioning Strategy, Brand Reputation Management, Budget Management, Content Management, Customer Intelligence, Data Analysis, Design Mindset, Execution Focus, Financial Analysis, Interpersonal Influence, Marketing Campaign Management, Organizing, Performance Measurement, Public Relations (PR), Sales Promotions, Social Media Management, Tactical Planning, Technical Credibility

How we rate this

Product Director, APP Marketing, INLEXZO at Johnson & Johnson rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Marketing StrategyBrand ManagementOncologyHealthcare Marketing

Also common in marketing jobs at this level

Pay

Typical marketing job
$147k

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Questions you could be asked

  1. Tell me about a project where marketing strategy was part of your work. What did you do?
  2. Tell me about a project where brand management was part of your work. What did you do?
  3. Tell me about a project where oncology was part of your work. What did you do?
  4. Tell me about a project where healthcare marketing was part of your work. What did you do?

Adapt your resume

  • List these exact terms on your resume: Marketing Strategy, Brand Management, Oncology, and Healthcare Marketing. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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