Senior Brand Manager

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Job Description

Overview of the job

As a Senior Brand Manager, you will lead brand strategies, plans, and execution for one or more brands, channels, product lines, or categories with clearly defined objectives. You will own the Integrated Brand Plan and its execution, as well as the initiative master plan, developing the strategies required to deliver brand growth.

You will own brand investment decisions informed by P&L considerations to maximize profitability and ensure plans are designed to win with key customers and channels. Working under limited supervision, you will determine priorities, identify and lead the development of new ideas, techniques, procedures, services, or products, and collaborate effectively across the immediate team and work domain.

Your team

You will work within a Category End-to-End, collaborating across the immediate team and relevant work domains to maximize business impact and personal learning.

How success looks like

• Brand strategy and growth: Brand strategies and plans translate clearly defined objectives into focused execution and measurable brand growth.

• Integrated plan execution: The Integrated Brand Plan and initiative master plan are executed with clear priorities, strong coordination, and timely delivery.

• Investment effectiveness: Brand investment decisions are informed by P&L considerations and support improved profitability.

• Customer and channel delivery: Plans are designed and executed to win with key customers and channels.

• Innovation and collaboration: New ideas, techniques, procedures, services, or products are identified and led effectively, supported by strong collaboration and continuous learning.

About us

We produce globally recognized brands and we grow the best business leaders in the industry. With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions. We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, Tampax® and more. Our community includes operations in approximately 70 countries worldwide.

Visit http://www.pg.com to know more.

We are an equal opportunity employer and value diversity at our company. We do not discriminate against individuals on the basis of race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, HIV/AIDS status, or any other legally protected factor.

Job Qualifications

• Bachelor’s degree in any field
• 4 to 7 years of relevant marketing experience is needed.
• Experience can be in brand management, category management, marketing, or a related commercial role, with demonstrated involvement in brand plans and execution.
• FMCG industry Experience is preferred.
• Arabic speaking is a plus.

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