Senior Manager, North American Marketing Strategic Initiatives
TD Bank is hiring a Senior Manager, North American Marketing Strategic Initiatives in Toronto, Canada. It pays CAD 116k-CAD 163k a year and Level rates it ; you can apply on TD Bank.
Level's read on this job
- On Level's scale, this marketing role is Little AI ●○○○: aI is not part of the work.
- Tools and skills the posting cites include strategic planning, program management and cross functional leadership.
- Level classifies it as a senior role.
- Level lists 1,600+ other open roles at TD Bank.
- The role was posted in the last few days.
AI in this role
Lead complex, high-priority strategic initiatives and operations to advance North American marketing priorities.
Work Location:
Toronto, Ontario, CanadaHours:
37.5Line of Business:
Business Management, Strategy & SupportPay Details:
$115,600 - $163,200 CADTD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.
As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.
Job Description:
North American Marketing Strategy & Operations enables Marketing to deliver stronger business and customer outcomes with clarity, discipline and speed. The team integrates strategic planning, performance management, operational governance, colleague enablement and cross-functional execution to advance Marketing priorities across Canada and the United States.
Job Profile Summary
The Senior Manager, North American Marketing Strategic Initiatives will lead complex, high-priority initiatives that advance Marketing’s strategy and operating agenda across Canada and the United States. Reporting to the Vice President, North American Marketing Strategy & Operations, Credit Cards, Loyalty and Personal Lending, this role will serve as a trusted strategic partner to senior leaders—connecting priorities across markets and translating executive direction into clear decisions, actionable plans and measurable outcomes.
The successful candidate will bring strategic insight, sound business judgment and exceptional execution discipline. They will be skilled at framing ambiguous issues, synthesizing complex information, influencing cross-functional partners and sustaining momentum across multiple initiatives. Equally comfortable shaping enterprise-level strategy and driving detailed delivery, they will consistently produce work at an executive standard.
Key Accountabilities
- Lead the definition, planning and delivery of high-priority initiatives supporting the Global CMO and Marketing leadership, with accountability for scope, outcomes, milestones, dependencies, risks and executive decision points.
- Translate strategic direction into practical roadmaps, workback plans, governance routines and measurable deliverables.
- Integrate Canadian and U.S. perspectives to develop cohesive North American recommendations while accounting for market, regulatory and operating-model differences.
- Anticipate emerging issues, opportunities and interdependencies; develop options and recommendations that enable timely, well-informed decisions.
- Manage multiple complex initiatives concurrently, adapting plans as priorities evolve while maintaining quality, pace and accountability.
- Serve as a trusted strategic partner on high-impact, sensitive and time-critical priorities.
- Develop clear, concise and executive-ready presentations, briefing notes, recommendations, communications and meeting materials.
- Synthesize data, financial information, stakeholder perspectives and external context into compelling narratives, clear points of view and recommended paths forward.
- Establish disciplined operating rhythms for priority work, including agendas, decision logs, action tracking, escalation and follow-through.
- Coordinate enterprise and North American initiatives requiring consistent framing, integrated planning and disciplined implementation across multiple teams.
- Maintain an enterprise-wide view of related initiatives, proactively connecting work to reduce duplication, strengthen sequencing and improve outcomes.
- Take ownership of a portfolio of complex strategic initiatives with significant functional, North American or enterprise impact.
Leadership Profile
- Operate with a high degree of autonomy in an environment where priorities, scope and solutions may not be fully defined.
- Provide strategic advice and decision support to executive audiences, drawing on strong business judgment and deep organizational awareness.
- Integrate cross-functional processes and perspectives, balancing near-term delivery with medium- and longer-term objectives.
- Influence leaders and partners across multiple levels and functions, often without formal authority.
- Maintain a longer-range perspective while demonstrating the attention to detail required for high-quality execution.
- Live the TD Way
Experience & Education
- Undergraduate degree, relevant professional designation or equivalent experience required; graduate degree is an asset.
- 10+ years of relevant experience in strategy, business management, marketing, transformation, consulting, executive enablement or a related field.
- Demonstrated success leading complex, cross-functional initiatives from strategy through implementation.
- Strong understanding of Marketing strategy, planning and operating models; financial-services experience is an asset.
- Exceptional written and verbal communication skills, with the ability to craft executive-ready narratives and facilitate senior-level discussions.
- Strong analytical and problem-solving capabilities, including the ability to structure ambiguous issues, assess trade-offs and develop practical recommendations.
- Proven ability to build trusted relationships, influence without authority and align stakeholders with competing priorities.
- Strong project and portfolio management discipline, with the ability to prioritize multiple high-profile deliverables in a fast-paced environment.
- Exceptional judgment, discretion, resilience and attention to detail.
Who We Are:
TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches/stores. Every day, we strive to make every interaction, product, and experience remarkably human and refreshingly simple for over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to foster deeper relationships, ensure disciplined execution, and build a simpler, faster banking experience. TD is deeply committed to being a leader in client experience, that is why we believe that all colleagues, no matter where they work, are client facing. Together, we are reimagining what banking can be for our clients, colleagues and communities.
Our Total Rewards Package
Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical, and mental well-being goals. Total Rewards at TD includes a base salary, variable compensation, and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off, banking benefits and discounts, career development, and reward and recognition programs. Learn more
Additional Information:
We’re delighted that you’re considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we’re committed to providing the support our colleagues need to thrive both at work and at home.
Please be advised that this job opportunity is subject to provincial regulation for employment purposes. It is imperative to acknowledge that each province or territory within the jurisdiction of Canada may have its own set of regulations, requirements.
Colleague Development
If you’re interested in a specific career path or are looking to build certain skills, we want to help you succeed. You’ll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities.
If you’re passionate about helping clients and building deep, lasting relationships, TD offers diverse career paths where you can grow your expertise and make a meaningful impact.
We're committed to your success and foster a respectful workplace where diverse perspectives are valued, everyone has fair opportunities to grow, and you can unlock your full potential to achieve your career goals. Here at TD, we hire and develop the best.
Training & Onboarding
We will provide training and onboarding sessions to ensure that you’ve got everything you need to succeed in your new role.
Interview Process
We’ll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.
Accommodation
Your accessibility is important to us. Please let us know if you’d like accommodations (including accessible meeting rooms, captioning for virtual interviews, etc.) to help us remove barriers so that you can participate throughout the interview process.
We look forward to hearing from you!
Language Requirement (Quebec only):
Sans ObjetHow we rate this
Senior Manager, North American Marketing Strategic Initiatives at TD Bank rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Also common in marketing jobs at this level
Pay
- Typical marketing job
- $148k
Use the typical marketing figure as a reference when pay comes up. See marketing jobs
Questions you could be asked
- Tell me about a project where strategic planning was part of your work. What did you do?
- Tell me about a project where program management was part of your work. What did you do?
- Tell me about a project where cross functional leadership was part of your work. What did you do?
- Tell me about a project where operations was part of your work. What did you do?
Adapt your resume
- List these exact terms on your resume: Strategic Planning, Program Management, Cross Functional Leadership, and Operations. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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