Senior Marketing Manager

Johnson & Johnson is hiring a Senior Marketing Manager in Shanghai, China. Level rates it ; you can apply on Level.

AI in this role

Senior Marketing Manager to lead brand strategy, product management, and promotional execution in Shanghai.

brand-marketingbrand-positioningproduct-managementfinancial-modelingmarket-analysis

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Product Management

Job Category:

People Leader

All Job Posting Locations:

Shanghai, China

Job Description:

Develops, leads, and ensures execution of business plans to meet future needs and expectations.
Responsibilities include development of short-term tactical sales and Brand/Product Management marketing plans, and contributes to longer-term tactical plans.
Ensures brand integrity by leading efforts across multiple functions, channels and international regions to protect our brands from any attack and/or activities which may harm our patients and business partners.
Works across all elements of the marketing mix and uses appropriate channels of communication.
Monitors and controls budget to access promotional effectiveness.
Works productively with external agencies and cross functional groups within the organization. Ensures completion of market analysis and monitors competitive activity.
Develops new concepts and products; portfolio management and prioritization of new opportunities through financial modeling and gap analysis.
Builds strong network with key opinion leaders and monitors industry developments impacting business.
Develops innovative marketing programs based on brand/product strategies and implements through staff.
Oversees performance improvement plans and reviews, promotions, salary recommendations, hiring and terminations. Coaches, develops and inspires staff.

Required Skills:

Preferred Skills:

Brand Marketing, Brand Positioning Strategy, Business Alignment, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Execution Focus, Financial Analysis, Inclusive Leadership, Leadership, Market Expansion, Product Development Lifecycle, Product Management, Product Portfolio Management, Product Strategies, Risk Assessments, Stakeholder Management, Strategic Thinking, Team Management

How we rate this

Senior Marketing Manager at Johnson & Johnson rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

Key facts

Senior Marketing Manager is an open job at Johnson & Johnson.
Level rates this role AI Level 1 of 4: Little AI.
The role is based in Shanghai, China.
The job was posted on October 14, 2026.
Seniority: senior.
Applications are handled by Johnson & Johnson. Apply on Johnson & Johnson

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Brand MarketingBrand PositioningProduct ManagementFinancial ModelingMarket Analysis

Also common in marketing jobs at this level

SQL AWS AI agents Generative AI Python Machine learning

Pay

Typical marketing job: $146k

This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs

Questions you could be asked

Tell me about a project where brand marketing was part of your work. What did you do?
Tell me about a project where brand positioning was part of your work. What did you do?
Tell me about a project where product management was part of your work. What did you do?
Tell me about a project where financial modeling was part of your work. What did you do?
Tell me about a project where market analysis was part of your work. What did you do?

Adapt your resume

List these exact terms on your resume: Brand Marketing, Brand Positioning, Product Management, Financial Modeling, and Market Analysis. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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