BBCSnr Journalist, News Social (Weekend)
BBC is hiring a Snr Journalist, News Social (Weekend) in Birmingham, Glasgow and Cardiff, United Kingdom. It pays £42k-£52k a year and Level rates it ; you can apply on BBC.
Level's read on this job
- On Level's scale, this role is Little AI ●○○○: aI is not part of the work.
- BBC has 36 other open roles on Level.
- Posted in the last few days.
AI in this role
JOB DETAILS
Job Band: D
Contract Type: Permanent, Full-Time
Department: BBC News Social
Location: Birmingham, Cardiff, Glasgow or Salford
Proposed Salary Range: £42,000–£52,000 depending on relevant skills, knowledge and experience. The expected salary range reflects internal benchmarking and external market insights.
We’re happy to discuss flexible working. If you'd like to, please indicate your preference in the application – though there’s no obligation to do so now. Flexible working will be part of the discussion at offer stage.
This role will require you to work Thursday/Friday/Saturday/Sunday, and does include early or late shift working.
JOB PURPOSE
As Senior Journalist in the BBC News Social team, you’ll help shape the future of news on social media.
We’re on a mission to make BBC News the most trusted and used news brand on social media - reaching audiences globally, ensuring that our journalism reaches and resonates with the audiences who consume their news on social.
Central to this is publishing our journalism with speed, accuracy and authority. You’ll play a pivotal role in shaping how BBC News appears on platforms like YouTube, Instagram and TikTok. You’ll ensure our output is accurate, engaging and optimised for digital‑first consumption.
You’ll work closely with teams in the BBC Newsroom covering some of the biggest stories of our time, from breaking news to global conflicts and deep investigations and bring their reporting to life in ways that connect with digital-first audiences.
This is your chance to help shape how BBC News shows up on social: bold, fast, creative, distinctive, and relentlessly audience‑first.
WHY JOIN THE TEAM
BBC News is supercharging our social and off‑platform strategy, with a clear mission to meet audiences where they are; particularly those who don’t have a regular connection with the BBC or News. You’ll join at a pivotal moment, shaping how BBC News looks, sounds and behaves on social platforms; championing innovation and strengthening trust. We have huge ambition to broaden and grow our activity on social in the pursuit of truth with no agenda, delivering high quality news to educate and inform audiences.
YOUR KEY RESPONSIBILITIES & IMPACT
- Oversee high-quality weekend social publishing across BBC News platforms, ensuring all content meets editorial standards and delivers impact during major news moments
- Edit, sub and optimise scripts, headlines, copy, thumbnails and visual treatments to maximise accuracy, clarity and platform-specific performance
- Collaborate with correspondents and reporters to develop innovative social-first treatments of BBC journalism informed by audience insight, data and social listening
- Produce, shape and edit world-class social video and visual news content
- Coordinate daily social workflows, supporting colleagues and maintaining fast, accurate publishing during breaking news situations
- Contribute to editorial planning by identifying opportunities for distinctive coverage across UK, political and international news stories
- Play a central role in our weekend coverage, balancing speed, accuracy and editorial judgement to maintain audience trust in fast-moving situations
YOUR KEY SKILLS & EXPERIENCE
Essential Criteria
- Proven ability to create, write, sub and publish news across major social platforms in all formats, with a strong eye for accuracy, tone and platform nuance
- Strong editorial judgement and experience covering breaking news at national or international level, with confidence making real-time editorial decisions
- Collaborative and calm under pressure, able to work across teams, maintain high standards and provide constructive feedback
- Proficient in tools like Final Cut Pro and Photoshop, with experience overseeing the full production cycle of social or digital video news content
- Deep understanding of social audience behaviour, including content discovery, moderation and sharing, and the ability to turn insight into recommendations and new ideas
- Comfortable using analytics tools to interpret performance data, identify patterns and inform both daily decisions and longer-term strategy
- Keen understanding of news consumption trends on social media platforms
How we rate this
Snr Journalist, News Social (Weekend) at BBC rates 32 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
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