Social Media Manager

Perplexity is hiring a Social Media Manager for a remote role open to applicants in United States. It pays $110k-$170k a year and Level rates it ; you can apply on Perplexity.

Level's read on this job

On Level's scale, this marketing role is Little AI ●○○○: aI is not part of the work.
The posting lists this role as remote.
Tools and skills the posting cites include Instagram, Reddit and LinkedIn.
Level classifies it as a mid-level role.
Level lists 131 other open roles at Perplexity.

AI in this role

Manage social media channels, create engaging content, and build developer communities for an AI-focused brand.

instagramredditlinkedin

social-media-managementcommunity-buildingcontent-strategycopywriting

Perplexity is looking for a Social Media Manager to expand how Perplexity shows up online. You'll run the channels day to day, writing posts, setting strategy, scaling our accounts, and writing for leadership and the team, working closely with our Communications and marketing team, product managers, and engineers.

This is a hands-on role. You'll write most of what goes out yourself. Excellent judgement and high taste are required. The role is mostly Instagram with some community initiatives like Reddit, and interacting with our developer audiences.

Responsibilities

Run social channels day to day. Maintain our brand and product accounts across all channels. This includes writing social copy, planning content, and managing engagement.
Set the social strategy. Decide and execute how we grow each account, what we post where, and how we measure it.
Scale our team accounts. Help employees post in our voice and grow our presence across platforms.
Build and moderate community. Engage on Reddit and in developer communities, and represent Perplexity where our users already are.
Adapt and ship fast. Partner with Comms and marketing, PM’s, founders, and engineers in a fast-paced launch environment.

Qualifications

3+ years running social for a brand, ideally tech and AI.
You can write. Send us posts you wrote that performed and tell us why they worked.
Native fluency on Instagram and LinkedIn, with a track record of growing an account.
Demonstrated experience being entrusted with a brand voice
You know how to write for different audiences and platforms, and adjust the voice for each.
Comfortable in a fast launch cycle where the plan changes often

Nice to have

You've run or moderated a developer or technical community.
You've written on behalf of leadership or other voices.
You follow AI closely and have opinions on how the best companies show up online.

How we rate this

Social Media Manager at Perplexity rates 20 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Key facts

Social Media Manager is an open job at Perplexity.
Level rates this role AI Level 1 of 4: Little AI.
The listed salary is $110k-$170k a year.
The role is based in San Francisco and is marked remote.
The job was posted on July 1, 2026.
Seniority: mid.
Applications are handled by Perplexity. Apply on Perplexity

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Social Media ManagementCommunity BuildingContent StrategyCopywritingInstagramRedditLinkedIn

Also common in marketing jobs at this level

SQL AI agents AWS Generative AI Python Machine learning

Pay

This job starts at: $110k
Typical marketing job: $147k

This posting starts 25% below the typical marketing job. See marketing jobs

Questions you could be asked

Tell me about a project where social media management was part of your work. What did you do?
Tell me about a project where community building was part of your work. What did you do?
Tell me about a project where content strategy was part of your work. What did you do?
Tell me about a project where copywriting was part of your work. What did you do?
Walk me through how you've used Instagram in your day-to-day work.

Adapt your resume

List these exact terms on your resume: Social Media Management, Community Building, Content Strategy, Copywriting, and Instagram. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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