Sr Data Analyst - Marketing Analytics

Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.

About us:

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here. 

Marketing Analytics is a strategic partner to Target's Marketing organization, delivering trusted insights that influence enterprise decisions and create meaningful guest experiences. The Loyalty Analytics team sits at the intersection of customer behavior, marketing strategy, personalization, and business performance. We partner with Loyalty, Marketing, Product, Finance, and Technology to measure performance, uncover growth opportunities, and shape strategies that strengthen guest engagement and drive profitable growth.

As a Sr Data Analyst, this role is an exciting opportunity for a curious and collaborative analyst who is energized by connecting with stakeholders, simplifying complexity, and shaping strategy through insights. While a foundational understanding of technical tools is expected, the heart of this role lies in storytelling—helping the business understand what’s happening, why it matters, and what we should do next.

You’ll sit at the intersection of data and strategy, serving as a trusted advisor and insight translator across teams. Your analysis won’t just inform; it will inspire decisions that drive the business forward.

Some of what you will do includes: 

• Explore and interpret data to uncover the story behind business performance—what happened, why it matters, and what comes next.

• Conduct ad hoc and deep-dive analyses that identify new opportunities, answer strategic questions, and support decision-making.

• Work closely with marketing and other cross-functional partners to understand business needs and translate insight from guest performance data into data-driven strategies.

• Develop intuitive, action-oriented dashboards and visualizations that highlight key takeaways—not just numbers.

• Lead storytelling sessions and presentations with key leaders and stakeholders, communicating insights clearly and effectively.

• Build strong relationships across the business to stay plugged into evolving priorities and ensure analytics stay relevant and impactful.

About you:  

• Four-year degree or equivalent experience

• 3+ years as a Data Analyst with strong academic performance in a quantitative field; or strong equivalent experience; with a demonstrated focus on storytelling, stakeholder communication, and business strategy.

• Proven ability to distill complex data into clear, persuasive narratives

• Deep curiosity about guest behavior, business trends, and how data connects the two

• Experience with data visualization tools such as Tableau or Power BI to create dashboards and visually communicate insights

• Advanced SQL experience writing complex queries

• Intermediately accomplished with Python or R

This position will operate as a Hybrid/Flex for Your Day work arrangement based on Target’s needs. A Hybrid/Flex for Your Day work arrangement means the team member’s core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually, depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target. Click here if you are curious to learn more about Minnesota.

Benefits Eligibility

Americans with Disabilities Act (ADA)

In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to candidate.accommodations@HRHelp.Target.com. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed through this channel.