Level

Orb

VP of Marketing- San Francisco HQ

Orb is hiring a VP of Marketing- San Francisco HQ (United States). It pays $275k-$365k a year and Level rates it ; you can apply on Orb.

Level's read on this job

  • Little AI ●○○○ is how Level rates this marketing role: aI is not part of the work.
  • The listed pay starts 87% above the typical marketing posting on Level.
  • The posting allows some remote work.
  • Level classifies it as an executive role.
  • Level lists 21 other open roles at Orb.

AI in this role

About Orb:
We’re a team that cares deeply about the work, the people we do it with, and the customers we do it for. Everyone at Orb has real ownership over their work, direct access to customers, and a voice in how the company grows. We’re building the revenue design platform that helps teams automate billing, evolve pricing, and grow revenue with confidence.

Looking ahead, joining forces with Adyen expands what we can build and raises the ceiling on the problems we get to solve for customers. The challenges are uniquely interesting, and you’ll be surrounded by thoughtful, ambitious people who move fast and hold a high bar.

For San Francisco Bay Area , New York, and Amsterdam residents, we've built a hybrid work culture where we are in office 3 days/week. Our values, customer centricity, minutes matter, run with it, attention to detail, and go further together are at the core of everything we do.

About the role:

Marketing is the next unlock for Orb's growth. As part of Adyen, we're taking Orb toward a massive revenue line with Adyen's 2,000-person global sales org behind our distribution and a real opportunity to build a co-sell and partner marketing motion at scale. You get the reach of a platform business with the scrappiness, ownership, and speed of an early-stage team.

Today most of our revenue comes inbound and we see demand generation as the unlock to even faster growth. We're looking for a full-funnel operator to own growth and integrated marketing end to end, someone who can shift us toward a more balanced outbound and ABM motion while raising the bar on brand, creative, and everything in between. This is a hands-on role for a builder, not a hands-off executive: you'll set the strategy and run the plays.

In this role you will:

  • Own growth and integrated marketing strategy across owned and digital channels including web and digital marketing, paid advertising, demand generation, and creative strategy and brand output.

  • Lead demand generation as the primary growth lever, building programs that scale pipeline and revenue.

  • Shift Orb from a largely inbound business toward a more balanced outbound and ABM motion.

  • Build a co-sell and partner marketing motion in partnership with Adyen's global sales org.

  • Run integrated, full-funnel campaigns from global brand work through to scaled demand gen programs and events.

  • Partner closely with sales, product, and leadership to connect marketing directly to revenue.

About you

  • A full-funnel marketer who thinks about growth holistically, from global brand campaigns all the way through to scaled demand generation programs.

  • Deep demand generation expertise is your primary strength, with product marketing exposure as a valuable secondary skill.

  • Hands-on experience with ABM and outbound motions, and a point of view on how to build them.

  • Breadth across integrated marketing, events, paid marketing, web and digital, and creative and brand.

  • A strong hands-on operator who's energized by building and executing in scrappy, early-stage mode not just directing from the top.

  • A collaborative partner to sales and product who ties marketing tightly to pipeline and revenue.

  • Some domestic and international travel required.

Benefits:

  • Excellent medical, dental, and vision insurance

  • One Medical membership

  • Unlimited PTO plus an additional week off between Christmas and New Year’s

  • 401k plan

  • 16-week paid parental leave with equity vesting

  • Commuter stipend

  • Catered lunches in the office

  • Annual learning & development stipend

  • Meaningful equity in the form of stock options

Equal Opportunity Employer

We work with each other day in and day out, and strongly believe that building a diverse and inclusive team is key to our long-term goals and success as a company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.

How we rate this

VP of Marketing- San Francisco HQ at Orb rates 27 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

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Pay

This job starts at
$275k
Typical marketing job
$147k

This posting starts 87% above the typical marketing job. See marketing jobs

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