AmazonArt Director, Brand & Content, Amazon Design Excellence
Amazon is hiring an Art Director, Brand & Content, Amazon Design Excellence in Seattle, United States. It pays $121k-$163k a year and Level rates it ; you can apply on Amazon.
Level's read on this job
- Little AI ●○○○ is how Level rates this role: aI is not part of the work.
- Tools and skills the posting cites include Figma, Creative Suite and art direction.
- Level classifies it as a mid-level role.
- Level lists 20,000+ other open roles at Amazon.
AI in this role
Drive visual identity and creative production across digital, print, and brand assets as an Art Director for Amazon Design.
You will develop and produce creative deliverables end-to-end across a wide range of formats: event branding and signage, marketing campaigns, website pages, newsletters, social content, and external-facing brand assets. You'll work across digital, print, motion, experiential, and environmental design, and you'll be the person ensuring that Amazon Design's web presence is visually sharp, well-structured, and consistently on-brand. This means rolling up your sleeves on layout, typography, asset production, and visual QA just as often as you're developing a creative concept.
This is an individual contributor role on the ADX team. You'll partner with program managers across community engagement, events, communications, learning & development, and external reputation to translate their goals into compelling creative work. The ideal candidate has strong conceptual thinking and a wide range of craft skills, but what really sets them apart is the ability to move fast, manage multiple projects in parallel, and consistently deliver high-quality production assets across formats and channels without losing the thread on brand coherence.
Key job responsibilities
Brand & Visual Identity
• Maintain and evolve the Amazon Design visual identity across ADX touchpoints. Keep brand guidelines, templates, and asset libraries current so the broader team can create on-brand content quickly and independently.
• Build and maintain scalable design systems, component libraries, and production templates that reduce turnaround time and improve consistency across deliverables.
Web Design & Digital Content
• Design page layouts, visual hierarchy, and reusable components for the Amazon.design website. Create page templates and design frameworks that content producers can publish into with confidence.
• Produce custom graphics, hero imagery, illustrations, and visual assets for articles, case studies, and features published on the site.
• Ensure all published content is polished, on-brand, and displays correctly across devices and breakpoints. • Partner with the Copy Strategist to translate editorial content into visually compelling page experiences.
• Design monthly newsletters and email campaigns with visual layouts that drive engagement.
Events Creative
• Execute creative production for Conflux (Amazon's internal design conference), Town Halls, and other community events, including marketing collateral, signage, environmental graphics, and promotional materials at all scales.
• Coordinate content capture (photography, video, written recaps) during events for post-event storytelling across digital channels.
Marketing & Communications
• Create visual assets for internal and external campaigns across email, social, digital platforms, and the Amazon Design website.
• Produce year-in-review and milestone storytelling pieces with visual narratives that amplify the design community's impact.
Basic qualifications
- Have an online portfolio demonstrating strong visual design skills and advertising experience across a range of media and platforms, along with work that reflects your design process
- Knowledge of branding guidelines and corporate identity, visual design, print and digital layout design
- 3+ years of professional experience in art direction, graphic design, visual design, or content production
- Familiarity with generative AI tools and their application in creative workflows
Preferred qualifications
- Experience with motion design
- Experience designing and prototyping with tools such as Figma, Adobe Creative Cloud, or similar
- Familiarity with generative AI tools and their application in creative workflows
- Experience designing for large-scale events (conferences, summits, activations)
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, WA, Seattle - 120,500.00 - 163,000.00 USD annually
How we rate this
Art Director, Brand & Content, Amazon Design Excellence at Amazon rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Questions you could be asked
- Tell me about a project where art direction was part of your work. What did you do?
- Tell me about a project where brand identity was part of your work. What did you do?
- Tell me about a project where visual design was part of your work. What did you do?
- Tell me about a project where content creation was part of your work. What did you do?
- Tell me about a project where web design was part of your work. What did you do?
Adapt your resume
- List these exact terms on your resume: Art Direction, Brand Identity, Visual Design, Content Creation, and Web Design. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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