Procter & GamblePosted today
Digital Content Designer (Motion & UI) at Procter & Gamble scores 47 out of 100 on AI centrality, which makes it AI Level 2 of 4 (Uses AI) on this board. The level measures how much of the work is AI, not seniority.
AI in this role
Job Location
MASON BUS AND INNOVATION CTRJob Description
The Digital Content Designer (Motion & UI) is responsible for developing and delivering high-quality, consumer-facing creative content that brings P&G Personal Health Care brands to life across Paid, Earned, Shared, and Owned channels.
Reporting to the Creative Director, this digital content designer transforms raw content into polished digital assets across digital commerce, social, .com, and other digital experiences.
Our work environment moves fast, embraces an entrepreneurial spirit, and elevates the ways our consumers experience our brands.
This is a hands-on execution role focused on animation, video editing, UI design, and content adaptation. The day-to-day tasks include editing influencer footage into cutdowns across channels, animating visuals for OLV and iMedia, designing intuitive experiences for .com and CRM, and adapting creative across every digital touchpoint that our consumer sees.
Key Responsibilities
Animation & Video Editing
- Design, animate, and edit motion and video content (both in-social platform and with professional tools) for OLV, iMedia, and social.
- Cut down and adapt influencer and UGC content into a range of formats, aspect ratios, and durations tailored to each channel.
- Create original animated visuals that elevate our brand’s creative expression.
AI-Enabled Workflows
- Use AI tools to generate, extend, and adapt visual assets efficiently.
- Help build and refine workflows that accelerate the team's ability to produce, iterate, and scale creative.
- Build and maintain adaptation systems that turn campaigns and content calendars into consistent assets across every digital touchpoint.
- Produce, resize, and reformat creative across platforms and audiences while maintaining quality and brand consistency.
Photography & Videography
- Capture photography and videography in support of brand and campaign needs, whether on location, in office, or in agile shoot environments including on-device (iPhone) capture for organic content.
- Bring a strong eye for composition, lighting, and storytelling to both original capture and post-production.
UI & Digital Experiences
- Design intuitive, on-brand experiences for .com, CRM journeys, digital commerce tiles, and web and app experiences.
- Craft experiences that support the full funnel, from awareness through conversion.
- Partner on multifunctional team to ensure designs are executed with fidelity.
Collaboration
- Support end-to-end creative production from brainstorm through final delivery, working closely with internal teams and agency partners.
- Ensure creative assets are delivered on time, on brand, and production-ready.
- Iterate on creative based on in-market results in partnership with our media and communications team.
Job Qualifications
Job Qualifications
- Bachelor's Degree in Digital Design, Motion Design, Animation, UX/UI Design, Communication Design, or a related field.
- A portfolio that demonstrates strong Design Mastery in the core areas of Digital Design. Your portfolio will be assessed on creative excellence, storytelling, problem-solving and technical mastery. A case study that demonstrates design process is essential.
- Experience in creative execution, motion design, video editing, UX/UI, or digital design roles.
- Strong animation and video editing skills, with experience in After Effects and Premiere Pro as well as fluency in other Adobe Creative Suite products (Photoshop, Illustrator)
- Strong UI design skills with proven experience designing for web, app, email, or digital commerce environments.
- Advanced Figma skills, including the use of components and design systems to enable content adaptation at scale.
- Photography and videography skills, comfortable behind the camera and understanding of lighting fundamentals.
- Working knowledge of Adobe Firefly and curiosity for how AI is reshaping creative production.
- Experience creating external-facing digital content across a combination of Paid, Earned, Shared, or Owned channels.
- Familiarity with brand guidelines and executing within established creative frameworks.
- Experience collaborating with creative leads, marketers, developers, and agencies to deliver finished assets.
- Strong attention to detail, whether producing polished creative or moving quick and scrappy when needed.
- Comfort producing work in a fast-paced, high-output environment.
- Open to feedback and able to incorporate input quickly and constructively.
- Ability to work a hybrid schedule in the Mason, OH office.
Nice-to-Haves
- Experience with Figma Weave, Figma Motion, or other emerging AI-native design and motion tools.
- Familiarity with developer handoff practices for web and app builds.
- Prior experience adapting influencer or creator content at scale.
- Demonstrated success leading brand social campaigns from idea to activation.
Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.
We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ’s, please click HERE.
Procter & Gamble participates in e-verify as required by law.
Qualified individuals will not be disadvantaged based on being unemployed.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Job Schedule
Full timeJob Number
R000159130Job Segmentation
Entry LevelStarting Pay / Salary Range
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