Events Lead
Factory is hiring an Events Lead in San Francisco, United States. Level rates it ; you can apply on Factory.
Level's read on this job
- Level rates this role Little AI ●○○○: aI is not part of the work.
- The posting mentions Databricks, AWS and event management among its tools and skills.
- Level classes it as a lead role.
- Factory has 68 other open roles on Level.
AI in this role
Build and lead the events strategy and function for an autonomous software development platform.
About Factory
Our mission is to create a world where software builds and improves itself.
We build the platform for self-improving software development, helping the world's largest enterprise engineering teams turn their organizations into autonomous software factories. Customers including Nvidia, Blackstone, Royal Bank of Canada (RBC), Palo Alto Networks, Adobe, and T-Mobile run Factory to ship code, review PRs, run tests, and deploy continuously - getting smarter with every cycle.
In 2026, we raised $200M at a $5B valuation, bringing our total funding to over $400M. We are backed by world-class investors and operators including Khosla Ventures, Sequoia, Blackstone, Ali Ghodsi (CEO of Databricks), and Frank Slootman (Former CEO of Snowflake).
About the Role
Factory is hiring an Events Lead to build and lead the events function.
You will not inherit a fully built team or playbook - you will define Factory's events strategy, build and lead the team, and own the full portfolio of programs: flagship experiences such as user conferences, Sales Kickoff, President's Club, and Tier-1 conferences like AWS re:Invent, alongside field marketing.
You will own the events strategy, global budget, operating rhythm, standards, and measurement, partnering closely with Marketing, Sales Enablement and Executive Leadership to ensure every program strengthens Factory's brand and drives measurable business outcomes.
This role is both strategic and hands-on. You will set the vision, build the organization, and define how Factory shows up through events - while staying close enough to execution to guarantee the most important programs are delivered at an exceptional standard. Over time, you will hire and scale the team needed to support Factory's growth.
What you will do and achieve
Own Factory's overall flagship events strategy and portfolio, defining how Factory shows up through events so every program strengthens the brand and drives measurable business outcomes.
Build, hire, lead, and develop the events team.
Own and allocate the global events budget across the portfolio, including forecasting, prioritization, reconciliation, and ROI.
Set the annual events calendar and planning process across flagship programs and conferences.
Define and own the events operating model - standards, playbooks, production quality bar, and measurement frameworks - across the entire events organization.
Own portfolio-level agency and vendor relationships, including MSAs.
Provide executive oversight of flagship programs such as user conferences, SKO, President's Club, and Tier-1 conferences (eg: AWS re:Invent), ensuring executive-level quality and impact.
Partner cross-functionally across Marketing, Brand, Sales Enablement, People, Finance, Legal, and Executive Leadership.
Champion the Factory voice across the entire events portfolio.
Qualifications
Experience building and leading an events function at a high-growth company, including hiring, managing, and developing high-performing teams.
Proven track record owning a portfolio of flagship programs (eg, SKO, President's Club, user conferences, Tier-1 industry conferences), managing multiple concurrent programs and stakeholders.
Experience owning large, multimillion-dollar events budgets, including allocation across programs, forecasting, and ROI measurement.
Strong track record aligning events to pipeline, revenue, and company priorities in close partnership with Sales and Marketing leadership.
Experience negotiating and managing agencies, production companies, venues, and strategic vendors at scale.
Excellent leadership, cross-functional influence, and executive communication skills.
Comfort with event and marketing tools such as Salesforce, event management platforms, and registration tools.
Willingness to travel for onsite production and execution of flagship events.
Location: San Francisco, CA or New York, NY (in office), or Remote
This role requires significant travel for onsite production and execution of flagship events.
How we rate this
Events Lead at Factory rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Questions you could be asked
- Tell me about a project where event management was part of your work. What did you do?
- Tell me about a project where budget management was part of your work. What did you do?
- Tell me about a project where field marketing was part of your work. What did you do?
- Tell me about a project where strategy was part of your work. What did you do?
- Walk me through how you've used Databricks in your day-to-day work.
Adapt your resume
- List these exact terms on your resume: Event Management, Budget Management, Field Marketing, Strategy, and Databricks. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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