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Spotify

Global Creative Lead, Reverb

Spotify is hiring a Global Creative Lead, Reverb in New York, United States. Level rates it ; you can apply on Spotify.

Level's read on this job

  • Little AI ●○○○ is how Level rates this role: aI is not part of the work.
  • Tools and skills the posting cites include creative direction, team leadership and visual storytelling.
  • Level classifies it as a lead role.
  • Level lists 87 other open roles at Spotify.

AI in this role

Shape the visual direction of Spotify's in-house creative studio and lead a team of graphic designers, motion designers, and producers.

creative-directionteam-leadershipvisual-storytellinggraphic-designmotion-designbrand-strategy

Spotify's in-house creative studio, Reverb, brings our brand to life through thoughtful design, visual storytelling, and creative production. Working across brand and communications, the team creates work that connects with audiences around the world.

We're looking for a Global Creative Lead to shape the visual direction of Reverb and lead a talented team of graphic designers, motion designers, and producers. You'll combine creative vision with hands-on leadership, helping the team deliver distinctive, high-quality work while building an environment where people can collaborate, experiment, and grow.

Reporting to the Director, Global Experiential & Content Production, you'll play a key role in shaping the studio's creative output and how we work together.

What You'll Do

  • Lead and develop a team of approximately 5–6 graphic designers, motion designers, and producers, supporting their creative growth and career development.
    • Shape the visual and motion design direction across Reverb projects, creating distinctive work that brings Spotify's brand and stories to life.

    • Partner with teams across brand, communications, marketing, and production to turn creative briefs into engaging visual experiences across channels and formats.

    • Guide creative development from concept through delivery, providing clear direction, constructive feedback, and thoughtful design decisions.

    • Manage project intake, priorities, budgets, timelines, and resources to help the team deliver meaningful work across multiple projects.

    • Collaborate with Reverb's creative and production leads to build a connected, effective studio and a consistent creative experience.

    • Present creative concepts and recommendations to senior stakeholders, explaining the thinking behind decisions and building alignment.

    • Work with internal teams and external creative partners to maintain design quality, manage production needs, and navigate relevant legal and licensing requirements.

Who You Are

    • You bring 8+ years of experience in graphic design, visual design, or a related creative discipline, with a portfolio demonstrating strong visual storytelling, brand identity, and motion design.

    • You have 4+ years of experience leading creative teams, with a thoughtful approach to coaching, feedback, and helping others develop their craft.

    • You're comfortable shaping creative direction across digital, social, advertising, editorial, and long-form brand content, adapting your approach to different audiences and formats.

    • You have experience using Adobe Creative Cloud, Figma, and relevant visual or motion design tools, and you're curious about how emerging technologies can support the creative process.

    • You know how to balance creative ambition with practical delivery, making thoughtful decisions around timelines, budgets, and resources.

    • You communicate creative ideas clearly and enjoy collaborating with designers, producers, and partners across different disciplines and regions.

    • You have experience working with external creative studios, production companies, and partners, including managing budgets, contracts, and production workflows.

    • You care about creating an inclusive, supportive team environment where different perspectives are valued, feedback is welcomed, and people can do their best work.

Where You'll Be

    • This role is based in New York City.

    • We offer you the flexibility to work where you work best! We ask that you come into the office 1-2x per week.

The United States base range for this position is $123,189.00–$175,985.00 USD, plus equity. The benefits available for this position include health insurance, six-month paid parental leave, 401(k) retirement plan, monthly meal allowance, 23 paid days off, paid flexible holidays, and paid sick leave. These ranges may be modified in the future.


Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.   At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we’re here to support you in any way we can.  

How we rate this

Global Creative Lead, Reverb at Spotify rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Creative DirectionTeam LeadershipVisual StorytellingGraphic DesignMotion DesignBrand Strategy

Questions you could be asked

  1. Tell me about a project where creative direction was part of your work. What did you do?
  2. Tell me about a project where team leadership was part of your work. What did you do?
  3. Tell me about a project where visual storytelling was part of your work. What did you do?
  4. Tell me about a project where graphic design was part of your work. What did you do?
  5. Tell me about a project where motion design was part of your work. What did you do?

Adapt your resume

  • List these exact terms on your resume: Creative Direction, Team Leadership, Visual Storytelling, Graphic Design, and Motion Design. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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