Growth Lead
Encord is hiring a Growth Lead in New York, United States. Level rates it ; you can apply on Encord.
Level's read on this job
- Level rates this role Works on AI ●●●○: the daily work is on AI products, without building the model.
- The posting mentions Databricks, Elevenlabs and X among its tools and skills.
- Level classes it as a mid-level role.
- Encord has 37 other open roles on Level.
- Posted in the last few days.
AI in this role
Own end-to-end growth initiatives, marketing campaigns, and events at Encord, a data layer for physical AI and enterprise.
About us
We're solving AI's hardest problem: alignment.
Encord is the data layer for Physical AI and enterprise, serving as core infrastructure for 300+ of the world's leading AI teams, including Woven by Toyota, Hitachi, Skydio, AbbVie and Dyna, Walden and Agility Robotics. From autonomous vehicles and robotics to sports and healthcare, we're solving AI's hardest problem: turning complex, real-world data into production-ready intelligent systems.
We're a team of founders, scientists, quants, researchers, and former Olympians, who’ve helped build some of the most successful companies in Silicon Valley, and alumni of MIT, Stanford, UC Berkeley, Oxford, Cambridge, and Imperial. We’ve raised $110M from legendary technology investors, early backers of companies like Databricks, ElevenLabs and Vercel, and we’re growing at an extraordinary pace.
We're looking for exceptional people who want to help build a category-defining company, operating with high urgency and taking real ownership to help shape the future of AI.
The role
This is an opportunity to own multiple components of our growth function in one of Encord's fastest-growing markets: from our billboards or campaigns on X, to our exec dinners, founder PR or flagship annual summit. You'll have a founder-mentality, move with relentless urgency, and own outcomes rather than tasks.
If you want to start a company one day, or already have, this is a chance to help build a hyper-growth GTM function from 0 to 1. You'll own important growth outcomes for the company, work directly with leadership and our founders, and get as much scope as you can handle (as fast as you can earn it). Our team is small and we all roll up our sleeves, from packing hundreds of swag boxes, to cold outbounding a famous podcast to book our founders an interview.
Some of what you could own in your first months:
Growth hacks: come up with scrappy, creative ways to get in front of the AI leaders at the companies we most want to work with
A bold IRL launch: take an out-of-home campaign or stunt in New York or SF from idea to street, owning the concept, budget, locations and distribution
Executive dinners: own multiple exec dinners with the AI teams at the companies we most want to work with; own pipeline goals and oversee the logistics
Content and PR: own the ideation, budget, schedule and distribution of high-value content that reflects our leadership in the space
What you'll do
Own Encord's growth end-to-end, helping pick the bets, own the execution and achieve ambitious growth goals for the company
Become the Encord product and customer expert - you'll know our customers by name, deeply understand why leading AI teams choose Encord and how to accelerate our growth
Take full ownership of projects as you prove yourself, coming up with your own ideas for how Encord can grow and executing on them
Help build an exceptional growth team that delivers on larger and larger outcomes, as we rapidly scale
Own the outcome: examine the performance of what we're delivering, track results and proactively identify what's working/not working (and quickly adapt)
Who we're looking for
4+ years in a high-velocity environment: starting a company as a founder, top-tier banking or investing, early hire at a hyper-growth startup, or similar.
High-agency and founder-mentality: you have a strong sense of self-initiative and always find a creative solution around obstacles where others get stuck
Eager for a non-linear growth path (and driven to put in the work needed to achieve it)
Customer-centric and sales-focused: you want to deeply understand how our business works, why our customers choose Encord and what makes a 'great' Encord customer; you want to learn to speak the language of our market and be respected by customers/prospects, have them on speed-dial
Ruthlessly focused on results: you set and internalize our north start metrics and goals, and refuse to spend time on 'vanity' tasks or initiatives that don't help us make progress
You want to roll up your sleeves: you know most of the work required to grow a company is not glamorous, and you deeply care to do a great job on every sub-component required to get to the result
You're curious, and always hunting for, new avenues for growth: you want to find new S curves for the company and can juggle 'always on' with bold new bets
Evidence that you make important outcomes happen & can pull others along with you: events, projects, campaigns, or businesses you drove yourself
Why Encord
Generational opportunity to shape how AI will develop in the real-world
Competitive salary, commission, and meaningful equity in a hyper-growth startup
Clear, accelerated growth opportunities as the company scales rapidly
Strong in-person culture in our East Village (NY - just launched), Jackson Square (SF), and Soho (London) offices: +4 days/week
Daily team lunches & dinners
Annual learning & development budget
Comprehensive health, dental, and vision coverage
US employees: 18 paid vacation days plus US public holidays
UK employees: 25 paid vacation days plus bank holidays
Frequent travel opportunities across the U.S., London, and Europe
Bi-annual company offsites & monthly socials
Operating principles
High agency
You see something broken, you fix it or find the person who can. We celebrate the people who solve 90% of a problem before anyone asks.
Build with care & urgency
We bear-hug the customer. Former founders and people from fast-moving, high-stakes environments thrive here.
Self-aware & hungry
We stay warm, self-aware, and genuinely hungry. We elevate our peers, and ego doesn't last long.
Invent in real time
We move toward the ambiguity. We’re pragmatic, resourceful, energized by the fact that there's no playbook.
If you're looking to do the most meaningful work of your career alongside people who push you to be better, we'd love to meet you.
How we rate this
Growth Lead at Encord rates 60 out of 100 for how much of the daily work is AI. That makes it Works on AI (AI Level 3 of 4). The level is about AI in the job, not seniority.
Works on AI. The daily work is on AI products, without building the model.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Questions you could be asked
- Tell me about a project where growth strategy was part of your work. What did you do?
- Tell me about a project where marketing was part of your work. What did you do?
- Tell me about a project where pr was part of your work. What did you do?
- Tell me about a project where event management was part of your work. What did you do?
- Walk me through how you've used Databricks in your day-to-day work.
Adapt your resume
- List these exact terms on your resume: Growth Strategy, Marketing, Pr, Event Management, and Databricks. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
- Show where AI is part of your daily process, not a one-off project. This role expects it to be a running habit.
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