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Roblox

Influencer Marketing Coordinator

Roblox is hiring an Influencer Marketing Coordinator in São Paulo, Brazil. Level rates it ; you can apply on Roblox.

Level's read on this job

  • Level rates this marketing role Little AI ●○○○: aI is not part of the work.
  • Roblox mentions visa sponsorship in this posting.
  • Tools and skills the posting cites include influencer marketing, social media and campaign management.
  • Level classifies it as a mid-level role.
  • Level lists 271 other open roles at Roblox.

AI in this role

Coordinates influencer marketing campaigns and builds relationships with Spanish-speaking content creators at Roblox.

influencer-marketingsocial-mediacampaign-managementlatam-marketrelationship-management

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators.

At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.

A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.

Role Overview

We're looking for an Influencer Marketing Coordinator passionate about building brands and driving business results with Spanish language content creators and influencers. As an Influencer Marketing Coordinator, you will play a key role in supporting Roblox influencer content creation in Spanish-speaking regions and building new relationships with local influencers.

You Will

  • Work with the Head of Influencer marketing in the strategic planning and execution of local marketing campaigns for Roblox & local influencers.
  • Reach out, build connections, participate in community events with influencers and manage relationships with top global Roblox influencers including providing proactive and reactive guidance and support at the individual and group levels.
  • Track performance of Influencer programs

You Have

  • Bachelor's Degree preferably in Marketing, Advertising, Management or Business Administration
  • Experienced with 4+ years of experience in marketing, ideally with experience working on social media campaigns and influencer activations
  • Native Spanish skill in order to build relationships with content creators, along with a deep understanding of regional cultural nuances, slang, and digital trends across key tier-1 LATAM markets.
  • An operational mindset - detail and process oriented
  • Knowledge of local social media/channels
  • Plugged into local culture and social media, must be able to identify and react to local trends
  • Experience working with content creators/influencers in a brand/brand campaign capacity
  • Fluent English skill to be able to translate materials and communicate with the global team.
  • Strong analytical and problem-solving abilities

Roles that are based in an office are onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday (unless otherwise noted).

Roblox provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Roblox also provides reasonable accommodations to candidates with qualifying disabilities or religious beliefs during the recruiting process.

For US based roles only, please note the Company may not be able to employ candidates for this role who have United States work authorization related to certain U.S. visa categories, or support future H-1B sponsorship at this time.

How we rate this

Influencer Marketing Coordinator at Roblox rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Influencer MarketingSocial MediaCampaign ManagementLatam MarketRelationship Management

Also common in marketing jobs at this level

Pay

Typical marketing job
$148k

This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs

Questions you could be asked

  1. Tell me about a project where influencer marketing was part of your work. What did you do?
  2. Tell me about a project where social media was part of your work. What did you do?
  3. Tell me about a project where campaign management was part of your work. What did you do?
  4. Tell me about a project where latam market was part of your work. What did you do?
  5. Tell me about a project where relationship management was part of your work. What did you do?

Adapt your resume

  • List these exact terms on your resume: Influencer Marketing, Social Media, Campaign Management, Latam Market, and Relationship Management. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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