Marketing Business Partner - Content

Some highlights

• Being part of an international company yet with local presence

• Build a safer digital society together with us

Working as a Marketing Business Partner

As a Marketing Business Partner, you play a key role in translating cybersecurity expertise into clear, compelling and market-relevant stories.

You act as a go-to-market partner to Sales, Pre-Sales and other internal stakeholders, capturing market needs and translating them into impactful marketing initiatives. You contribute to the development of solution messaging and go-to-market narratives, ensuring that our cybersecurity offerings are positioned clearly and credibly for the Belgian market.

At the same time, you are hands-on and operational: from shaping event storylines to executing campaigns and coordinating content.

Your responsibilities

Go-to-market & storytelling

• Contribute to the development of solution messaging and go-to-market narratives

• Translate global content into locally relevant Belgian market stories

• Build sector- and solution-driven narratives aligned with market needs and sales priorities

• Identify customer insights and translate them into concrete marketing initiatives

Events & experience design

• Lead the development of storylines, agendas and positioning for:

• 2 flagship events

• ~6 smaller (sector / niche) events

• Brief and support speakers in building clear, structured and impactful presentations

• Support moderation and ensure consistency in storytelling across sessions

• Ensure events are not just organised, but strategically positioned experiences

Business partnering

• Act as a counterpart to Sales and Pre-Sales, capturing needs and translating them into marketing actions

• Collaborate cross-functionally with teams such as HR (e.g. employer branding support), PR and other stakeholders

• Bring structure to business input and convert it into clear priorities and initiatives

Operational execution

• Execute marketing activities hands-on (campaigns, events, content coordination)

• Coordinate with internal teams and external partners

• Ensure delivery from idea to execution in a resource-constrained environment

Your profile

• Experience in B2B marketing, go-to-market or storytelling roles (ideally in tech/cybersecurity)

• Strong ability to translate complex topics into clear, compelling narratives

• Comfortable operating both strategically and operationally

• Strong stakeholder management skills across Sales, Pre-Sales and cross-functional teams

• Proactive, structured and able to drive initiatives independently

• Fluent in English & Dutch (French is a bonus!)

What we offer

• A key role at the intersection of strategy, storytelling and execution

• Direct impact on how cybersecurity is positioned in the Belgian market

• A dynamic environment where you own and shape flagship initiatives

• The opportunity to grow into the role and make it your own

• Great benefits including a company car

At Orange, only your skills matter.

Regardless of your age, gender, background, origin, religion, sexual orientation, disability, neurodiversity, or appearance, we actively encourage diversity within our teams, as it is a collective strength and a driver of innovation.
Orange is a disability-inclusive employer: please feel free to let us know about any specific needs you may have.