Marketing Manager
Philips is hiring a Marketing Manager in Shanghai, China. Level rates it ; you can apply on Philips.
Level's read on this job
- Level rates this marketing role Little AI ●○○○: aI is not part of the work.
- Tools and skills the posting cites include E Commerce Platforms, market analysis and go to market.
- Level classifies it as a senior role.
- Level lists 807 other open roles at Philips.
AI in this role
Drive go-to-market strategies, product launches, and omni-channel marketing initiatives for assigned portfolios as a Marketing Manager.
Job Title
Marketing ManagerJob Description
Job Title
Marketing Manager - Commercial
Responsible for driving portfolio growth, go-to-market excellence, and customer-centric marketing strategies across assigned product, solution, and service portfolios.
Your role
• Drive the go-to-market strategy and execution for assigned product portfolios, ensuring alignment with business objectives, customer needs, and market opportunities.
• Lead new product introductions and launches, collaborating closely with regional, commercial, and global teams to ensure successful execution and on-time delivery.
• Develop annual marketing and business plans through market analysis, competitive intelligence, and consumer insights, translating strategy into impactful portfolio and growth initiatives.
• Create compelling value propositions, optimize portfolio positioning, and design omni-channel customer and shopper experiences that enhance engagement and accelerate business performance.
• Partner with sales, regional marketing, global business units, and cross-functional stakeholders to localize global assets, improve marketing effectiveness, and drive commercial success.
You're the right fit if:
1. Experience
- 7+ years of experience in marketing, category management, or commercial marketing within a multinational or fast-paced organization.
- Proven track record of managing product launches and executing integrated marketing campaigns.
2. Skills
- Strong strategic thinking, market analysis, competitive intelligence, and business planning capabilities.
- Experience with omni-channel(E-commerce) marketing, customer journey development, and portfolio positioning.
- Excellent stakeholder management and cross-functional collaboration skills.
3. Education
- Bachelor's Degree in Marketing, Business Administration, or a related field; advanced degree preferred.
4. Anything else
- Self-driven with strong project management skills and ability to work independently under broad guidance.
- Demonstrated ability to translate consumer insights into actionable marketing strategies and commercial results.
How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 4 days per week. (Work From Home Every Friday)
About Philips
Are you ready to do the work of your life to help the lives of others? Learn more about our business, discover our rich and exciting history and learn more about our purpose. If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care.
How we rate this
Marketing Manager at Philips rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Pay
- Typical marketing job
- $146k
This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs
Questions you could be asked
- Tell me about a project where market analysis was part of your work. What did you do?
- Tell me about a project where go to market was part of your work. What did you do?
- Tell me about a project where portfolio management was part of your work. What did you do?
- Tell me about a project where stakeholder management was part of your work. What did you do?
- Tell me about a project where campaign management was part of your work. What did you do?
Adapt your resume
- List these exact terms on your resume: Market Analysis, Go To Market, Portfolio Management, Stakeholder Management, and Campaign Management. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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