Senior Analyst, Marketing

Mastercard is hiring a Senior Analyst, Marketing in New York, United States. Level rates it ; you can apply on Level.

AI in this role

Senior marketing analyst responsible for integrated B2B campaigns and content development, utilizing AI-enabled tools for performance optimization.

ai-tools

b2b-marketingcampaign-managementcontent-strategyproject-management

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Senior Analyst, Marketing

Who is Mastercard?
We are the global technology company behind the world’s fastest payments processing network. We are a vehicle for commerce, a connection to financial systems for the previously excluded, a technology innovation lab, and the home of Priceless®. We ensure every employee has the opportunity to be a part of something bigger and to change lives. We believe as our company grows, so should you. We believe in connecting everyone to endless, priceless possibilities.

• Integrated Campaigns & Thought Leadership: Collaborate with product, sales, regional marketing, and research teams to identify market insights and thought leadership opportunities, translating them into compelling content and integrated B2B marketing campaigns that engage target audiences across digital, social, web, and sales enablement channels.
• Content Development & Asset Creation: Develop marketing assets that support Digital Payments (including Click to Pay, Tokenization, and Passkeys). Create customer videos, playbooks, research, B2B and B2C toolkits to drive market education and adoption.
• Cross-Functional Collaboration: Work closely with stakeholders across product, marketing operations, media, digital, communications, legal, and agency partners to ensure seamless execution of marketing initiatives and compliance with brand and business requirements.
• Performance Measurement & Optimization: Monitor, analyze, and report on campaign performance, leveraging data, insights, and AI-enabled tools to optimize marketing effectiveness and inform future strategies.

All About You – Key Qualifications & Skills
• Experience in B2B marketing, with a focus on campaign management or content strategy.
• Excellent writing and storytelling skills, with the ability to simplify complex technical concepts into compelling content and customer value propositions for business audiences.
• Strong project management skills and the ability to manage multiple priorities.
• Experience working effectively in highly cross-functional, global organizations.
• Familiarity using AI-enabled tools to improve content creation, research, campaign execution, and marketing efficiency.

Beneficial
• Background in payment technologies and products, experience in a B2B sales organization, and familiarity with marketing, analytics, and social media platforms that support digital engagement and demand generation.

Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

In line with Mastercard’s total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary and may be eligible for an annual bonus or commissions depending on the role. The base salary offered may vary depending on multiple factors, including but not limited to location, job-related knowledge, skills, and experience. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance); flexible spending account and health savings account; paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire; 10 annual paid U.S. observed holidays; 401k with a best-in-class company match; deferred compensation for eligible roles; fitness reimbursement or on-site fitness facilities; eligibility for tuition reimbursement; and many more. Mastercard benefits for interns generally include: 56 hours of Paid Sick and Safe Time; jury duty leave; and on-site fitness facilities in some locations. THIS POSTING RELECTS ONE OR MORE CURRENT VACANCIES ON OUR TEAM, AND MASTERCARD INTENDS TO FILL THIS POSITION BY 01/12/2027. If the fill date has passed, Mastercard intends to fill this position as soon as possible.

Pay Ranges

Purchase, New York: $106,000 - $175,000 USD

How we rate this

Senior Analyst, Marketing at Mastercard rates 45 out of 100 for how much of the daily work is AI. That makes it Uses AI (AI Level 2 of 4). The level is about AI in the job, not seniority.

Classification

Uses AI. An ordinary role that requires AI tools.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Open the description and count.

Key facts

Senior Analyst, Marketing is an open job at Mastercard.
Level rates this role AI Level 2 of 4: Uses AI.
The role is based in Purchase, New York.
The job was posted on October 14, 2026.
Seniority: senior.
Applications are handled by Mastercard. Apply on Mastercard

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

B2b MarketingCampaign ManagementContent StrategyProject ManagementAI Tools

Also common in marketing jobs at this level

AI agents SQL Generative AI LLM AWS Machine learning

Pay

Typical marketing job: $146k

This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs

Questions you could be asked

Tell me about a project where b2b marketing was part of your work. What did you do?
Tell me about a project where campaign management was part of your work. What did you do?
Tell me about a project where content strategy was part of your work. What did you do?
Tell me about a project where project management was part of your work. What did you do?
Walk me through how you've used AI Tools in your day-to-day work.

Adapt your resume

List these exact terms on your resume: B2b Marketing, Campaign Management, Content Strategy, Project Management, and AI Tools. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
Put the AI tool in a bullet point about what you did, not just in a skills list. This role treats it as a required part of the job.

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