(Senior)Brand Manager

Novartis is hiring a (Senior)Brand Manager in Hong Kong, Hong Kong SAR China. Level rates it ; you can apply on Novartis.

Level's read on this job

On Level's scale, this role is Little AI ●○○○: aI is not part of the work.
Tools and skills the posting cites include brand management, marketing strategy and budget management.
Level classifies it as a senior role.
Level lists 853 other open roles at Novartis.

AI in this role

Senior Brand Manager executing tactical marketing plans, managing budgets, and overseeing promotional activities for pharmaceutical products.

brand-managementmarketing-strategybudget-managementstakeholder-management

Job Description Summary

-Local Brand Managers OR global / regional / local sub-function specialists within a specific marketing sub-function. -Define product strategy in agreement with local management and global marketing department, and implement supporting tactical plans/projects.

Job Description

Major Accountabilities:

Prepares content of Integrated Brand Teams and Launch Teams.
Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s).
Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
Identifies area market insights and opportunity via customer interactions.
Executes central marketing activities as well as regional initiated marketing activities.
Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives.
Collaborate with Marketing and Medical teams to maximize activities: -Scout centres, KOLs and OLs by disease within assigned territory.
Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory.
Oversee the distribution of regulatory documents, including Risk Management Plan (RMP) educational materials and Dear Healthcare Professional Letters (DHCPL) to healthcare professionals (HCPs), ensuring timely, compliant, and effective communication of safety information as mandated by local and global regulatory requirements.
Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt.
Distribution of marketing samples (where applicable)
Ensure a healthy and safe workplace by complying with Novartis HSE and ISEC standards, implementing measures, providing training and resources, supporting employee well-being, investigating incidents, and collaborating with HSE teams to maintain a safe environment while adhering to quality, ethical, health, safety, and environmental requirements.

Key Performance Indicators:

Market share & market share growth
Performance management and employee relations, feedback, meetings, surveys (i.e. Field Force, Marketing capabilities, Global Marketing, Medical Department, Regulatory Department)
Ensure full compliance to all regulatory requirements

Skills Desired

Asset Management, Commercial Excellence, Cross-Functional Collaboration, Digital Marketing, Influencing Skills, Operational Excellence, Product Lifecycle Management (PLM), Product Marketing, Stakeholder Engagement, Stakeholder Management

How we rate this

(Senior)Brand Manager at Novartis rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Key facts

(Senior)Brand Manager is an open job at Novartis.
Level rates this role AI Level 1 of 4: Little AI.
The role is based in Hong Kong.
The job was posted on September 9, 2026.
Seniority: senior.
Applications are handled by Novartis. Apply on Novartis

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Brand ManagementMarketing StrategyBudget ManagementStakeholder Management

Questions you could be asked

Tell me about a project where brand management was part of your work. What did you do?
Tell me about a project where marketing strategy was part of your work. What did you do?
Tell me about a project where budget management was part of your work. What did you do?
Tell me about a project where stakeholder management was part of your work. What did you do?

Adapt your resume

List these exact terms on your resume: Brand Management, Marketing Strategy, Budget Management, and Stakeholder Management. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

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