Senior Category & Brand Growth Manager
Procter & Gamble is hiring a Senior Category & Brand Growth Manager for a remote role open to applicants in Ukraine. Level rates it ; you can apply on Procter & Gamble.
Level's read on this job
- Level rates this role Little AI ●○○○: aI is not part of the work.
- The posting lists this role as remote.
- Tools and skills the posting cites include brand management, category management and sales strategy.
- Level classifies it as a senior role.
- Level lists 856 other open roles at Procter & Gamble.
AI in this role
Lead commercial strategy, brand growth, and category management for consumer goods in the Ukrainian market.
Job Location
KYIV GENERAL OFFICEJob Description
Join P&G’s Sales Operations & Market Strategy Team as Senior Category & Brand Growth Manager
P&G is seeking a passionate and driven Senior Category & Brand Growth Manager to lead one of our top categories in Ukraine. This critical role acts as the local business leader for their assigned category, driving both commercial excellence and brand growth. You will be the definitive expert on Ukrainian consumers and customer channels, developing and executing winning strategies that deliver significant sales growth, market share expansion, and shape broader Central Europe business plans.
Key Job Responsibilities:
- Lead Local Category Strategy: Develop and execute comprehensive annual business plans for the assigned category, integrating brand, consumer, and commercial strategies specific to the Ukrainian market.
- Become Market Expert: Be the go-to authority on consumer insights, channel dynamics, and customer needs in Ukraine, translating this knowledge into actionable strategies.
- Drive Sales & Market Share Growth: Champion and lead initiatives specifically designed to boost net sales and expand brand market share across all relevant channels.
- Strategic Communication & Media Management: Define communication priorities and actively shape the UA media plan in partnership with brand and media teams, ensuring effective reach and message delivery.
- Elevate In-Store Execution: Define and implement "must-have" display and merchandising excellence standards to improve shelf impact and enhance the shopper experience.
- Lead Enhanced Business Planning (EBP): Drive the EBP cycle, partnering closely with sales teams to develop joint business plans with key customers and ensure flawless in-market execution.
- Implement Trade Budgets: manage and optimize spend across Distribution, Shelving, Displays, and Promotions.
- Influence Regional Strategy: Leverage local insights and performance to actively influence and contribute to broader Central Europe business strategies and category plans.
Why You’ll Love Working Here
- Competitive Compensation & Benefits: Private healthcare, life insurance, lunch subsidy, company car, 6-month contract followed by permanent employment
- Career Progression: Regular salary reviews and promotion opportunities based on your performance.
- Continuous Development: On-the-job training, one-on-one mentoring, and immersive classroom programs.
- Hybrid Flexibility: Balance remote work with collaboration days at our Kyiv office.
Job Qualifications
Who You Are
- Proven Sales Leader: previous experience in Sales, Key Account Management, Category Management, or Trade Marketing.
- Confident Brand Builder: previous experience in consumer understanding and brand plan development,
- Analytical Problem solver: strong data-driven approach with the ability to turn insights into actionable plans.
- Global Mindset: experience collaborating in a multinational environment, handling cross-functional projects.
- Skilled Negotiator: expert in consultative selling, building partnerships, and closing deals.
- Strategic Planner: able to design and implement multi-layered plans while anticipating and mitigating risks.
- Resilient Closer: confident in handling objections and driving agreements to completion.
- Language Proficiency: fluent in English and Ukrainian (written and verbal).
Get to know us better here: https://www.pgcareers.com/
At P&G #weseeequal
We are an equal opportunity employer and value diversity at our company. At P&G we strive to build a culture where everyone feels welcome, included, and able to bring their full selves to work.
We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process. Please click here if you require an accommodation during the application process. Please make sure to wait to hear back from us regarding your accommodation before proceeding with the online assessment, we thank you in advance for your patience
Job Schedule
Full timeJob Number
R000150848Job Segmentation
Experienced ProfessionalsStarting Pay / Salary Range
How we rate this
Senior Category & Brand Growth Manager at Procter & Gamble rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
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Skills and AI tools this role asks for
Questions you could be asked
- Tell me about a project where brand management was part of your work. What did you do?
- Tell me about a project where category management was part of your work. What did you do?
- Tell me about a project where sales strategy was part of your work. What did you do?
- Tell me about a project where market analysis was part of your work. What did you do?
- Tell me about a project where trade marketing was part of your work. What did you do?
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- List these exact terms on your resume: Brand Management, Category Management, Sales Strategy, Market Analysis, and Trade Marketing. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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