Senior Marketing Specialist

Razer is hiring a Senior Marketing Specialist in Singapore, Singapore. Level rates it ; you can apply on Razer.

Level's read on this job

Level rates this marketing role Little AI ●○○○: aI is not part of the work.
Level classifies it as a senior role.
Level lists 148 other open roles at Razer.
The role was posted within the past two weeks.

AI in this role

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Razer Game Services is seeking a passionate and collaborative Senior Marketing Specialist to join its growing marketing team. This role will lead the development and execution of global marketing campaigns to strengthen brand visibility and drive player engagement across its game portfolio.

- Lead the planning and execution of global marketing campaigns across digital, social, and community channels.

- Coordinate marketing initiatives across multiple regions and cross-functional teams, ensuring alignment with global publishing strategies.

- Manage multiple projects simultaneously, ensuring campaign timelines, deliverables, and assets are executed on schedule.

- Collaborate closely with Creative teams to develop high-quality marketing assets, including key visuals, trailers, and promotional materials.

- Provide creative direction and campaign guidance to ensure marketing materials align with brand positioning and resonate with target audiences.

- Monitor campaign performance, market trends, and competitor activities to identify opportunities and refine marketing strategies.

- Track and evaluate campaign outcomes using brand awareness, engagement, and community growth metrics to inform future marketing strategies.

- Collaborate with external partners, including agencies, creators, and community partners, to support marketing campaigns and brand initiatives.

- Drive initiatives that strengthen player engagement and brand visibility across social platforms and gaming communities.

Pre-Requisites :

Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.

Are you game?

How we rate this

Senior Marketing Specialist at Razer rates 31 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.