Level

Gong io

Sr. Director of Web Strategy & Experience

Gong io is hiring a Sr. Director of Web Strategy & Experience in San Francisco, United States. It pays $217k-$290k a year and Level rates it ; you can apply on Gong io.

Level's read on this job

  • Level rates this role Little AI ●○○○: aI is not part of the work.
  • Tools and skills the posting cites include Cms, Google Analytics and web strategy.
  • Level classifies it as an executive role.
  • Level lists 87 other open roles at Gong io.

AI in this role

Sr. Director of Web Strategy & Experience owning the corporate website strategy, UX design, conversion optimization, and web engineering.

cmsgoogle-analytics
web-strategyconversion-rate-optimizationseoab-testingweb-development

Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

At Gong, you will join a company built on innovative products, ambitious goals, and passionate people. We are shaping the future of revenue intelligence and we want people who are excited to build what comes next. You will work with a team that dreams big, moves fast, and cares deeply about the craft and about each other. Here, transparency and trust are core to how we operate, and every person has the opportunity to make a visible impact. If you want to grow, stretch, and do work that truly matters, Gong is the place to do the best work of your career.

We are seeking a vision-driven, data-led Sr. Director of Web Strategy & Experience to own the strategy, design, and performance of our flagship corporate website (gong.io). You will sit at the intersection of brand narrative, product marketing, conversion rate optimization, and web engineering. Your goal is to deliver a world-class digital storefront that reflects our brand leadership, drives a qualified pipeline, and provides an unmatched user experience. You will also build and develop the team that makes this possible, including hiring, coaching, and raising the bar for web talent at Gong. 

RESPONSIBILITIES
  • Vision & Strategy: Define and execute the roadmap for gong.io, ensuring seamless alignment with corporate messaging, brand identity, and GTM strategy.
  • Cross-Functional Execution: Orchestrate content, brand design, web engineering, and AEO to operate in lockstep, shipping high-impact updates with high velocity.
  • Conversion & Performance: Drive CRO programs, continuous A/B testing, personalization, and web analytics to optimize funnel conversion and pipeline generation.
  • UX & Design Excellence: Maintain world-class design fidelity, site responsiveness, accessibility, and micro-interactions across desktop and mobile.
  • Technical Infrastructure: Partner with web development and IT to ensure optimal CMS architecture, page load speed, AEO technical health, and security standards.
  • Team Leadership & Development: Hire, develop, and retain a high-performing pod of designers, developers, and content producers. Build bench strength for future growth and establish a culture of craft, ownership, and accountability within the team.
  • Lead Through Ambiguity: Navigate competing priorities across brand, growth, and engineering stakeholders, maintaining team clarity and momentum even when direction is still being shaped upstream.
QUALIFICATIONS 
  • 12+ years leading high-growth enterprise B2B website strategy, digital marketing, or web product management, including 5-8+ years directly managing designers, developers, or content teams
  • Proven track record managing modern WebOps stacks (CMS architectures, personalization tools, and analytics).
  • Deep understanding of high-converting B2B SaaS web journeys, positioning, and CRO.
  • Demonstrated ability to manage a cross-functional pod of designers, developers, and copywriters, with a track record of developing team members into stronger individual contributors or future leaders 
  • Experience building or scaling a web/digital team from the ground up, including defining roles, workflows, and hiring plans
PERKS & BENEFITS 
  • We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs.
  • Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle.
  • Mental Health benefits with covered therapy and coaching.
  • 401(k) program to help you invest in your future.
  • Education & learning stipend for personal growth and development.
  • Flexible vacation time to promote a healthy work-life blend.
  • Paid parental leave to support you and your family.
  • Company-wide recharge days each quarter.
  • Work from home stipend to help you succeed in a remote environment.

The annual salary hiring range for this position is $217,000 - $290,000 USD. 

Compensation is based on factors unique to each candidate, including, but not limited to, job-related skills, qualification, education, experience, and location. At Gong, we have a location-based compensation structure, which means there may be a different range for candidates in other locations. The total compensation package for this position, in addition to base compensation, may include incentive compensation, bonus, equity, and benefits. Some of our sales compensation programs also offer the potential to achieve above targeted earnings for those who exceed their sales targets. 

We are always looking for outstanding Gongsters! So if this sounds like something that interests you regardless of compensation, please reach out. We may have more roles for you to consider and would love to connect.

We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Gong recruiting email communications will always come from the @gong.io domain. Any outreach claiming to be from Gong via other sources should be ignored.

Gong is an equal-opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, military status, genetic information, or any other basis protected by applicable law.

To review Gong's privacy policy, visit https://www.gong.io/gong-io-job-candidates-privacy-notice/ for more details.

#LI-MT1

How we rate this

Sr. Director of Web Strategy & Experience at Gong io rates 10 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Web StrategyConversion Rate OptimizationSeoAb TestingWeb DevelopmentCmsGoogle Analytics

Questions you could be asked

  1. Tell me about a project where web strategy was part of your work. What did you do?
  2. Tell me about a project where conversion rate optimization was part of your work. What did you do?
  3. Tell me about a project where seo was part of your work. What did you do?
  4. Tell me about a project where ab testing was part of your work. What did you do?
  5. Tell me about a project where web development was part of your work. What did you do?

Adapt your resume

  • List these exact terms on your resume: Web Strategy, Conversion Rate Optimization, Seo, Ab Testing, and Web Development. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

Want an expert to read your CV for this job?

Free. Send your CV and the role you want next. We reply by email within 2 to 4 business days.

Get new AI jobs by email

One email a week with the new AI jobs, each rated for how much AI is in the work. No recruiter spam, unsubscribe in one click.

Free. One email a week. Unsubscribe in one click.

Similar roles

Other roles that involve little AI, at other companies.

What kind of AI work fits you?

Answer 12 practical questions in about three minutes. Get a simple profile, the work it points to, and live roles to explore next.

Find my next step

More jobs at Gong io

Related searches

Same AI level

Jobs by city