Skip to content

Amazon

Sr Product Marketing Manager, Ads Marketing

Amazon is hiring a Sr Product Marketing Manager, Ads Marketing in New York, United States. It pays $157k-$213k a year and Level rates it ; you can apply on Amazon.

Level's read on this job

  • Level rates this marketing role Little AI โ—โ—‹โ—‹โ—‹: aI is not part of the work.
  • The listed pay starts 6% above the typical marketing posting on Level.
  • Tools and skills the posting cites include product marketing, go to market and competitive intelligence.
  • Level classifies it as a senior role.
  • Level lists 20,000+ other open roles at Amazon.

AI in this role

Drive end-to-end product marketing for Amazon Ads' growth and emerging media portfolio across audio, interactive, and digital formats.

product-marketinggo-to-marketcompetitive-intelligenceadvertisingstakeholder-management
Come build the future with us! What unites all Amazonians (across teams and geographies) is that we are all striving to delight customers and make their lives easier. Amazon Ads is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, publishers, and entrepreneurs. Our ad solutionsโ€”including retail media, display, video, DSP, measurement, and ad tech solutionsโ€”leverage Amazon's innovations and insights to find, attract, and engage intended audiences throughout their daily journeys.

We're seeking a strategic and customer-obsessed Product Marketing Manager to join our Ads Product Marketing team, focused on Amazon's growth and emerging media portfolio. This portfolio spans some of the most dynamic surfaces in advertising today โ€” including audio, interactive devices, and new digital formats โ€” where advertiser adoption is accelerating and the opportunity to shape market perception is significant. In this role, you'll serve as a critical bridge between product development and go-to-market execution, translating nascent and rapidly evolving advertising solutions into compelling narratives that help advertisers understand the value of these formats and drive adoption at scale.

As a Product Marketing Manager, you'll partner closely with Product Management, Go-to-Market, and cross-functional stakeholders to shape product strategy through deep customer insights and competitive intelligence. You'll own the end-to-end marketing lifecycle for growth and emerging products โ€” from informing the product roadmap through voice-of-customer research to crafting positioning and messaging that differentiates these solutions in a market where advertiser understanding is still forming. Your work will directly influence how advertisers discover, test, and scale investment in formats that are central to Amazon Ads' long-term growth, helping connect the dots between individual product capabilities and the broader multi-format advertising opportunity.

The ideal candidate combines analytical rigor with creative storytelling, thrives in ambiguous environments, and has a proven track record of launching products that achieve measurable business impact, particularly in categories where the market is still maturing and advertiser education is a key lever for adoption. You'll need to balance strategic thinking with tactical execution, moving seamlessly from conducting advertiser research to developing sales enablement materials to presenting product vision to senior leadership. Comfort with emerging technology, evolving measurement frameworks, and fast-moving product roadmaps is essential.

Basic qualifications

- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience communicating results to senior leadership
- Experience building, executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches

Preferred qualifications

- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation, profiling, and targeting

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region youโ€™re applying in isnโ€™t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.



USA, NY, New York - 157,100.00 - 212,600.00 USD annually

How we rate this

Sr Product Marketing Manager, Ads Marketing at Amazon rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.

  1. โ—โ—โ—โ— Builds AI80 to 100
  2. โ—โ—โ—โ—‹ Works on AI60 to 79
  3. โ—โ—โ—‹โ—‹ Uses AI40 to 59
  4. โ—โ—‹โ—‹โ—‹ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Product MarketingGo To MarketCompetitive IntelligenceAdvertisingStakeholder Management

Also common in marketing jobs at this level

Pay

This job starts at
$157k
Typical marketing job
$148k

This posting starts 6% above the typical marketing job. See marketing jobs

Questions you could be asked

  1. Tell me about a project where product marketing was part of your work. What did you do?
  2. Tell me about a project where go to market was part of your work. What did you do?
  3. Tell me about a project where competitive intelligence was part of your work. What did you do?
  4. Tell me about a project where advertising was part of your work. What did you do?
  5. Tell me about a project where stakeholder management was part of your work. What did you do?

Adapt your resume

  • List these exact terms on your resume: Product Marketing, Go To Market, Competitive Intelligence, Advertising, and Stakeholder Management. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.

Get your CV reviewed before you apply

Send your CV and the role you want next. Your review arrives by email within 3 days.

Get new marketing jobs by email

One email a week, each job rated for how much AI is in the work. No recruiter spam, unsubscribe in one click.

Free.

Similar roles

Marketing roles that involve little AI, at other companies.

What kind of AI work fits you?

Answer 12 practical questions in about three minutes. Get a simple profile, the work it points to, and live roles to explore next.

Find my next step

More jobs at Amazon

More marketing jobs

Related searches

Same AI level

Jobs by city