Level

deepset

Account Director (Public Sector DACH)

deepset is hiring an Account Director (Public Sector DACH) for a remote role open to applicants in Germany. Level rates it ; you can apply on deepset.

Level's read on this job

  • Works on AI ●●●○ is how Level rates this role: the daily work is on AI products, without building the model.
  • The posting lists this role as remote.
  • Tools and skills the posting cites include Haystack, enterprise sales and public sector sales.
  • Level classifies it as a senior role.
  • Level lists 3 other open roles at deepset.

AI in this role

Lead B2B sales and tender management for sovereign AI solutions in the DACH public sector at deepset.

haystack
enterprise-salespublic-sector-salestender-managementb2b-sales

TL;DR

You'll open and build deepset's public sector business across Germany, Austria and Switzerland, selling sovereign AI to federal, state and municipal administrations, both directly and through partners. It's a new-business role. There's already strong activity on the patch, and you'll have full ownership of how we win and direct access to leadership. You'll report to the Public Sector Lead and be based in Germany (ideally Berlin), with regular travel across DACH.

Why deepset

At deepset, we're making sovereign AI accessible to every organization. With Haystack, thousands of developers build advanced AI applications, while our Enterprise platform helps teams scale across use cases, users, and environments. We're remote-first, flexible, and built on trust and ownership. You'll work alongside strong technical talent, take on meaningful challenges, and help turn complex AI into solutions that are practical, reliable, and ready for the real world.

What you will do

  • Define the DACH public sector go-to-market and build a qualified pipeline from zero across federal, state and municipal accounts

  • Map buying centres end to end (CDOs, CIOs, IT service providers, procurement, DPOs, works councils, budget holders) and time pursuits to budget cycles and funding windows

  • Lead tenders end to end with pre-sales, legal, security and finance: bid / no-bid, pricing, compliance documentation and EVB-IT contract terms

  • Shape requirements early through market consultations and pilots, and run below-threshold deals quickly where they open the door to larger frameworks

  • Build a partner ecosystem with SIs, public sector IT service providers, framework holders and sovereign cloud providers, including consortium bids and framework listings

  • Close complex multi-stakeholder deals, turn first deployments into references, and bring market and compliance insight (e.g. BSI C5, IT-Grundschutz) back to Product and Leadership

What you bring to the team

  • 8+ years in enterprise software sales, with at least 5 selling to the public sector in DACH

  • A record of new-business wins in government: named contracts you sourced and closed, not only renewals you inherited

  • Hands-on experience leading tenders under EU and national procurement law (e.g. GWB, VgV, UVgO and the Austrian and Swiss equivalents), including framework agreements and EVB-IT

  • An active network across federal, state and municipal administrations, plus experience selling through partners (SIs, framework holders, resellers, cloud providers)

  • Comfort selling technical platforms to technical buyers, and credibility on data protection, security and sovereignty

  • Native or near-native German and professional English

Nice to have

  • Experience selling AI, data or open-source infrastructure

  • A scale-up background where you built a territory from scratch

  • Existing relationships with public sector IT service providers or municipal IT cooperatives

  • Familiarity with BSI C5, IT-Grundschutz and the Swiss and Austrian equivalents

  • Security clearance, or eligibility for one

Benefits

💻 Remote-first setup with flexible hours & tech of your choice
🌱 30 days vacation + extra days for family sick leave
📈 Competitive salary & stock options for every team member
🏋️ Monthly sports & mental health support allowance with Oliva
🌱 Annual learning & development budget
🤝 Monthly team socials & in-person meetups
🐶 Dog-friendly Berlin HQ

About us

Founded in 2018, deepset builds open and enterprise-grade tools that help teams build AI with purpose. From Haystack, our open-source framework, to the Haystack Enterprise Platform, we give developers and organizations the building blocks to solve complex, high impact challenges with AI with full control, transparency, and sovereignty. Backed by GV and Balderton, we’re growing the world’s production AI community and customer base solving challenges too critical to get wrong.

‍Visit us to learn more: deepset Website | Haystack Website | GitHub | Linkedin | X deepset (Twitter) | X haystack (Twitter)

How we rate this

Account Director (Public Sector DACH) at deepset rates 60 out of 100 for how much of the daily work is AI. That makes it Works on AI (AI Level 3 of 4). The level is about AI in the job, not seniority.

Classification

Works on AI. The daily work is on AI products, without building the model.

  1. ●●●● Builds AI80 to 100
  2. ●●●○ Works on AI60 to 79
  3. ●●○○ Uses AI40 to 59
  4. ●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Enterprise SalesPublic Sector SalesTender ManagementB2b SalesHaystack

Questions you could be asked

  1. Tell me about a project where enterprise sales was part of your work. What did you do?
  2. Tell me about a project where public sector sales was part of your work. What did you do?
  3. Tell me about a project where tender management was part of your work. What did you do?
  4. Tell me about a project where b2b sales was part of your work. What did you do?
  5. Walk me through how you've used Haystack in your day-to-day work.

Adapt your resume

  • List these exact terms on your resume: Enterprise Sales, Public Sector Sales, Tender Management, B2b Sales, and Haystack. An applicant tracking system matches the wording, not the idea.
  • Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
  • Show where AI is part of your daily process, not a one-off project. This role expects it to be a running habit.

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