Account Executive (EU Institutions)

deepset is hiring an Account Executive (EU Institutions) for a remote role open to applicants in Belgium. Level rates it ; you can apply on deepset.

Level's read on this job

On Level's scale, this sales role is Works on AI ●●●○: the daily work is on AI products, without building the model.
This is listed as a remote role.
The posting mentions Haystack, enterprise sales and public procurement among its tools and skills.
Level classes it as a senior role.
deepset has 3 other open roles on Level.

AI in this role

Own end-to-end sales and institutional accounts in the EU market, expanding the footprint of deepset's enterprise AI platform.

Haystack

enterprise-salespublic-procurementb2b-salesaccount-management

TL;DR

You'll own the EU institutional market end to end. It is a hybrid hunter/farmer role winning new institutional logos (ECB, Parliament, Council, EU agencies) while expanding our footprint inside the European Commission, where deepset already powers the AI@EC platform. Sovereign AI has moved from policy ambition to procurement reality, and the person who builds this franchise now will own one of the most defensible books of business in European enterprise AI. This is a field role, not pipeline-from-a-desk: you'll be deepset's face in Brussels, in the rooms where procurement decisions are shaped long before a tender is published.

Why deepset

At deepset, we’re on a mission to make custom AI solutions accessible to every organization. With Haystack, thousands of developers build advanced LLM applications every day, while our enterprise-ready AI Platform helps companies turn large language models into business value. We’re remote-first, flexible, and built on a culture of trust and ownership. You’ll collaborate with top-tier tech talent, tackle meaningful challenges, and help transform complex AI into solutions that are simple, powerful, and ready for the real world.

What you will do

Build and convert a pipeline of new institutional logos, positioning deepset in the pre-tender phase to shape requirements rather than respond to them
Navigate EU procurement — framework contracts, CPV-coded tenders, cascading lots — and develop partner and integrator relationships for consortium bids
Grow existing institutional accounts, most notably the European Commission, turning single deployments into institution-wide standards
Build deepset's Brussels presence through speaking slots, roundtables, executive dinners, and the institutional AI and digital-sovereignty event circuit
Cultivate a network across CIO/CTO offices, innovation labs, policy units, and procurement functions
Own account plans, stakeholder maps, and multi-year territory strategy, feeding market and policy intelligence back into the business

What you bring to the team

A track record of selling complex software into EU institutions specifically — you've navigated EU public procurement, framework contracts, and tenders, and closed institutional business
An existing network within the EU institutional ecosystem — you know how decisions get made and who makes them
Proven results in both motions: hunting new logos and growing installed accounts
Comfort with long, multi-stakeholder sales cycles (12–24 months) balanced against in-year expansion revenue
Enough technical fluency to credibly discuss AI platforms, deployment models (SaaS vs. on-premise vs. sovereign cloud), and data governance
Fluent English; based in Brussels or committed to relocating — this role does not work remotely

Nice to have

French highly valuable; German a plus
AI fluency: you've built your own AI tooling to drive sales efficacy — pitching, research, or message positioning

Benefits

Remote-first setup with flexible hours & tech of your choice
30 days vacation + extra days for family sick leave
Competitive salary & stock options for every team member
Monthly sports & mental health support allowance with Oliva
Annual learning & development budget
Monthly team socials & in-person meetups
Dog-friendly Berlin HQ

About us

Founded in 2018, deepset builds open and enterprise-grade tools that help teams build AI with purpose. From Haystack, our open-source framework, to the Haystack Enterprise Platform, we give developers and organizations the building blocks to solve complex, high impact challenges with AI with full control, transparency, and sovereignty. Backed by GV and Balderton, we’re growing the world’s production AI community and customer base solving challenges too critical to get wrong.

How we rate this

Account Executive (EU Institutions) at deepset rates 60 out of 100 for how much of the daily work is AI. That makes it Works on AI (AI Level 3 of 4). The level is about AI in the job, not seniority.

Classification

Works on AI. The daily work is on AI products, without building the model.

●●●● Builds AI80 to 100
●●●○ Works on AI60 to 79
●●○○ Uses AI40 to 59
●○○○ Little AI0 to 39

Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.

Key facts

Account Executive (EU Institutions) is an open job at deepset.
Level rates this role AI Level 3 of 4: Works on AI.
The role is based in Brussels and is marked remote.
The job was posted on August 25, 2026.
Seniority: senior.
Applications are handled by deepset. Apply on deepset

Prepare for this job

Built from this posting and from similar jobs on Level.

Skills and AI tools this role asks for

Enterprise SalesPublic ProcurementB2b SalesAccount ManagementHaystack

Also common in sales jobs at this level

AI agents AWS Generative AI Azure Google Cloud Machine learning

Pay

Typical sales job: $138k

This posting doesn't list pay. Use the typical sales figure when pay comes up. See sales jobs

Questions you could be asked

Tell me about a project where enterprise sales was part of your work. What did you do?
Tell me about a project where public procurement was part of your work. What did you do?
Tell me about a project where b2b sales was part of your work. What did you do?
Tell me about a project where account management was part of your work. What did you do?
Walk me through how you've used Haystack in your day-to-day work.

Adapt your resume

List these exact terms on your resume: Enterprise Sales, Public Procurement, B2b Sales, Account Management, and Haystack. An applicant tracking system matches the wording, not the idea.
Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
Show where AI is part of your daily process, not a one-off project. This role expects it to be a running habit.

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