DBU Marketing Manager
Sanofi is hiring a DBU Marketing Manager in Shanghai, China. Level rates it ; you can apply on Sanofi.
Level's read on this job
- On Level's scale, this marketing role is Little AI ●○○○: aI is not part of the work.
- The posting mentions brand management, pharmaceutical marketing and market analysis among its tools and skills.
- Level classes it as a senior role.
- Sanofi has 1,000+ other open roles on Level.
AI in this role
Marketing manager leading pharmaceutical brand planning, execution, and data-driven insights.
Role Overview
We are seeking a hands-on Marketing Manager to lead Soliqua brand planning and execution. The ideal candidate combines 5+ years of MNC pharmaceutical marketing experience with strong data-to-insight-to-action capabilities and independent ownership of BP/OP, major projects and core marketing content. Prior consulting-firm experience is preferred; strategic recommendations must translate into compliant execution and measurable outcomes.
Key Responsibilities
• Data-driven insights & actionable recommendations: Mine and analyze market, sales, customer and competitive data to identify growth opportunities and performance drivers. Translate insights into prioritized recommendations for brand strategy, targeting, resource allocation and field actions, with clear owners, timelines and KPIs.
• Brand strategy & BP: Convert validated insights and healthcare professional (HCP)/patient needs into positioning, objectives, strategy and resource choices. Independently author, budget, present and refine the Brand/Business Plan.
• OP development & execution: Translate strategy into an annual Operating/Execution Plan, with quarterly/monthly actions, owners, budgets, milestones and KPIs. Track performance and spending, and adjust priorities as needed.
• Major projects & promotional activities: Lead national or cross-regional initiatives end to end, from concept, budgeting and approvals to vendor management, execution, risk mitigation and evaluation.
• Hands-on content development: Personally develop core messages, content frameworks and first drafts for brand decks, detail aids, HCP materials, FAQs, sales training and digital assets; lead evidence checks, review and iteration.
• Cross-functional delivery & compliance: Partner with Sales, Medical, Market Access, Regulatory, Finance and Procurement to enable field execution and manage resources. Follow Medical, Legal and Compliance review requirements and evaluate business-relevant outcomes.
Must-Have Qualifications
• 5+ years in MNC pharmaceutical marketing departments. Pure sales, medical, agency or event-management experience does not substitute for this requirement.
• End-to-end pharmaceutical commercialization and brand management. Experience must span insights, strategy, budgeting, execution, field enablement and performance review.
• Demonstrated personal ownership of BP/OP, major projects and content. Substantiate personal decisions, deliverables and results through specific examples. Authorized, anonymized work samples or simulations are acceptable.
• Strong analytical and insight-to-action capabilities. Demonstrate how analysis led to a specific recommendation, an execution decision and impact measurement; go beyond data reporting or dashboard creation.
Preferred Experience
• Consulting-firm background preferred. Prior experience in a consulting firm is an advantage. Consulting tenure does not replace the required 5+ years in MNC pharmaceutical marketing departments.
• Additional advantages: Diabetes/endocrinology or chronic-disease experience, cross-regional projects, working English and a relevant life-sciences educational background. These are preferences, not mandatory requirements.
Pursue progress, discover extraordinaryBetter is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!
How we rate this
DBU Marketing Manager at Sanofi rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Also common in marketing jobs at this level
Pay
- Typical marketing job
- $146k
This posting doesn't list pay. Use the typical marketing figure when pay comes up. See marketing jobs
Questions you could be asked
- Tell me about a project where brand management was part of your work. What did you do?
- Tell me about a project where pharmaceutical marketing was part of your work. What did you do?
- Tell me about a project where market analysis was part of your work. What did you do?
- Tell me about a project where budgeting was part of your work. What did you do?
Adapt your resume
- List these exact terms on your resume: Brand Management, Pharmaceutical Marketing, Market Analysis, and Budgeting. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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