Display Specialist

AI in this role

Lyst is a technology platform that revolutionises the way people shop for fashion. We connect millions of consumers globally with the world’s leading fashion designers and stores, giving them a simpler, more engaging and more effective shopping experience. Lyst has grown over 300% every year since launch in 2011 and has raised over $60M from top-tier investors including Accel, DFJ, Balderton and the teams behind LVMH, Michael Kors and Oscar de la Renta.

We are looking for a Display Specialist to join our Digital Marketing team. You will be running high-performance global campaigns for one of the most competitive and exciting players in the world of fashion e-commerce. Lyst spends hundreds of thousands of dollars a month across the full range of paid media channels (Google, Bing, Social, etc), and you will be in charge of planning, executing and measuring digital media campaigns for programmatic display, social & mobile ads, and retargeting activity.

Your responsibilities:

Plan, execute and measure digital media campaigns for programmatic display, facebook ads, mobile ads, and retargeting activity
Manage the tracking and trafficking of display ad
Take ownership of large projects that encompass several departments across the company
Analyse results and make recommendations for improvement
Assist in creative briefing
Keep up-to-date on new developments in the digital marketing space, and actively embrace opportunities to further the growth of the team

A knowledge of tags, pixels and ad serving in order to track campaigns effectively
Relevant Digital Marketing / SEM experience (ideally in e-commerce or competitive online industry).
Strong Paid Search knowledge, with a desire to learn more
Experience working with large budget international display campaigns, within an ROI focused environment
Highly analytical and very comfortable with raw data
Creative - constantly coming up with new, imaginative ideas to explore and test
Good understanding of the Digital Marketing landscape, and emerging platforms and technologies
Excellent attention to detail
Strong communication skills
Confident team player, comfortable approaching/working alongside other departments
Ability to work independently, balance priorities and take initiative

All your information will be kept confidential according to EEO guidelines.

How we rate this

Display Specialist at Lyst rates 25 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.

Classification

Little AI. AI is not part of the work.