Product Marketing Manager, Prime Video US Streaming
Amazon is hiring a Product Marketing Manager, Prime Video US Streaming in New York, United States. It pays $72k-$125k a year and Level rates it ; you can apply on Amazon.
Level's read on this job
- Level rates this marketing role Little AI ●○○○: aI is not part of the work.
- Tools and skills the posting cites include Excel, PowerPoint and marketing strategy.
- Level classifies it as a mid-level role.
- Level lists 20,000+ other open roles at Amazon.
AI in this role
Drives marketing campaigns, content partner launches, and performance reporting for third-party content on Prime Video US.
Prime Video is seeking a Product Marketing Manager to help drive our mission of becoming the premier destination for entertainment. In this role, you will support third-party content on Prime Video, including subscription channels (e.g., Paramount+, Peacock, AMC+) and transactional (buy/rent) content. As a member of the team, you will support cross-functional marketing initiatives that shape how customers discover and engage with entertainment on Prime Video, from partner launches and campaign execution to performance reporting and seasonal programming.
A successful candidate is an entertainment enthusiast with a strong record of managing complex, time-sensitive projects and delivering results across multiple workstreams simultaneously. The candidate is detail-oriented, analytically strong, and an effective written and verbal communicator who can translate data into clear narratives for leadership audiences. An ideal candidate thrives in a fast-paced environment, takes pride in operational excellence, and can balance multiple competing priorities.
Key job responsibilities
As a Product Marketing Manager, you will
- Support the strategy and execution of marketing campaigns that drive awareness, engagement, and growth for third-party content on Prime Video
- Lead cross-functional coordination for content partner launches, working with creative, merchandising, and marketing teams to ensure high-quality delivery
- Analyze campaign and content performance metrics, delivering insights and reporting to senior leadership on a recurring basis
- Coordinate with programming, creative, and partner teams to align marketing efforts with broader Prime Video priorities
- Develop scalable processes and frameworks that drive consistency and efficiency across marketing programs
- Represent the team in cross-functional planning for seasonal programming
- Advocate for the partner and customer experience
Basic qualifications
- 2+ years of professional non-internship marketing experience
- Experience in Excel and PowerPoint
- Experience using data and metrics to measure impact and determine improvements
- Experience with onsite marketing, lifecycle marketing and digital advertising
- Bachelor's degree in marketing, advertising, business or equivalent
Preferred qualifications
- Knowledge of basic SQL queries
- Experience with A/B or multivariate testing
- Experience automating a complex process
- Experience equally comfortable building strategic marketing plans and executing at a tactical level
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, NY, New York - 71,500.00 - 125,100.00 USD annually
How we rate this
Product Marketing Manager, Prime Video US Streaming at Amazon rates 0 out of 100 for how much of the daily work is AI. That makes it Little AI (AI Level 1 of 4). The level is about AI in the job, not seniority.
Little AI. AI is not part of the work.
- ●●●● Builds AI80 to 100
- ●●●○ Works on AI60 to 79
- ●●○○ Uses AI40 to 59
- ●○○○ Little AI0 to 39
Levels come from how often the tools, models and workflows of the role are named in the posting itself. Read the description and count the AI tools, models and workflows it names.
Prepare for this job
Built from this posting and from similar jobs on Level.
Skills and AI tools this role asks for
Also common in marketing jobs at this level
Pay
- This job starts at
- $72k
- Typical marketing job
- $146k
This posting starts 51% below the typical marketing job. See marketing jobs
Questions you could be asked
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- Tell me about a project where cross functional leadership was part of your work. What did you do?
- Tell me about a project where communication was part of your work. What did you do?
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- List these exact terms on your resume: Marketing Strategy, Campaign Management, Data Analysis, Cross Functional Leadership, and Communication. An applicant tracking system matches the wording, not the idea.
- Attach one line of real, concrete experience to at least one of them. A tool named with nothing behind it rarely survives a human read.
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